Brand Strategy & New Business Development Assistant

Bloomingdale's Inc.; New York, Northern (NY, KY); Hybrid; USD 56,000 - 94,000; Full time

Benefits offered by this job

Health coverage

401(k) match

Paid time off

Paid holidays

Learning & development

Volunteer opportunities

Employee Assistance Program

Job summary

Macy's, Inc. in New York, NY is seeking a Brand Management & New Business Development Assistant to support brand strategy execution, portfolio management, and cross-functional collaboration.

This role focuses on coordinating projects, preparing materials, and ensuring timely delivery across teams. The ideal candidate is highly organized, with 0–2 years of retail or project coordination experience, and a passion for brands, retail, and partnerships.

Qualifications

• Bachelor's degree or equivalent experience in Business, Marketing, Merchandising, Communications, Retail, or related field.
• 0-2 years of professional experience in retail, project coordination, administrative support, marketing, merchandising, or related fields.
• Highly organized with strong attention to detail and follow-through.
• Able to manage multiple priorities while maintaining accuracy and timeliness.
• Curious about brands, retail, partnerships, and customer experience.
• Comfortable working independently while also collaborating within a team environment.

Responsibilities

• Support the Brand Management & New Business Development team across Brand Innovation, Collaborations, New Business Development, Packaging, Direct Imports, Backstage Sourcing and Special Projects initiatives.
• Coordinate meeting logistics, agendas, notes, action items, and follow-up communications across team projects.
• Manage project trackers, timelines, calendars, and organizational tools to ensure teams remain aligned on key milestones and deliverables.
• Conduct competitive shopping and brand audits across Macy’s Private Brands and key competitors to gather insights on assortment, pricing, presentation, customer experience, and marketplace trends.
• Maintain and organize Brand Management & New Business Development team resources including presentations, reports, meeting recaps, training materials, and shared team documents.
• Assist in the creation and formatting of presentations, project updates, and meeting materials for leadership reviews.
• Compile and organize research related to customer trends, competitors, partnerships, collaborations, and marketplace activity.
• Support brand education initiatives through coordination of training materials, event logistics, and internal communications.
• Maintain brand books, toolkits, templates, and supporting resources to ensure materials remain current and accessible.

Skills

Organization

Project Coordination

Communication

Presentation Development

Administrative Excellence

Collaboration

Problem Solving

Technical Proficiency

Adaptability

Time Management

Education

Bachelor's degree or equivalent in Business/Marketing/Merchandising/Communications/Retail

Tools

PowerPoint

Excel

Outlook

Word

Teams

SharePoint

Job description

Macy's, Inc. in New York, NY is seeking a Brand Management & New Business Development Assistant to support brand strategy execution, portfolio management, and cross-functional collaboration.

This role focuses on coordinating projects, preparing materials, and ensuring timely delivery across teams. The ideal candidate is highly organized, with 0–2 years of retail or project coordination experience, and a passion for brands, retail, and partnerships.