Brand Specialist

EssilorLuxottica; Green Bay (WI); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Bonus/Commission plan

Health benefits

Paid time off

Employee discounts

Job summary

EssilorLuxottica in the United States seeks a Brand Specialist to drive growth in branded categories across all channels. You will coordinate and train the sales team and work with eyecare providers to maximize opportunities for Nuance hearing-assisted eyewear.

You will apply technical knowledge in lens, audiology, medical device, and AR technologies, present at local workshops, and influence account executives and IDD partners to meet regional goals.

Qualifications

• 3-5 years outside sales experience with demonstrated sales results.
• Strong consultative selling and sophisticated presentation skills.
• Technical capability in lens, audiology, medical device, or tech space.
• Proven leadership, management and communication skills.
• Proficient in Excel, PowerPoint, Word, Outlook and sales analytics tools.

Responsibilities

• Develop strategies to drive branded growth within respective geography.
• Influence Account Executives, IDD Reps and direct customers to meet objectives.
• Provide technical expertise in progressive, photochromic and AR lens tech.
• Achieve national Brand group sales forecast and educate doctors at workshops.
• Ensure compliance with territory and account planning; build key accounts business plans.
• Train on Nuance complete pair technology with Audiology consultants.
• Coach leaders on selling processes to reach regional goals.
• Complete reports and perform administrative duties accurately.
• 40-50% travel to support field activities.

Skills

Consultative selling

Presentation skills

Leadership & communication

Outside sales experience

Technical space knowledge

Education

ABO Certification

Tools

Excel

PowerPoint

Word

Outlook

Job description

GENERAL FUNCTION

The Brand Specialist is directly responsible for driving growth in branded categories (PAL, Photochromatic, AR) through all channels (ELOA, PLG, IDD, KA). Consistently achieves established national sales goals through the coordination and training of the sales team and their respective customers. Team will also be directly responsible for regular practice visits with iECP (Eyecare Providers) to maximize sell through opportunities of EssilorLuxottica's newest hearing assistance eyewear product, Nuance.

MAJOR DUTIES AND RESPONSIBILITIES

• Responsible for development and strategies to drive branded growth within respective geography.
• Executes business objectives through influencing Account Executives, IDD Sales Reps and direct customer interactions.
• Technical expert in progressive, photochromic and AR lens technology and the value EL brings in these categories.
• Achieves national Brand group sales forecast.
• Presents and educates doctors at local workshops
• Ensures Account Executives and IDD partners are complying with the necessary territory and account planning activities to achieve regional sales goals.
• Assists the District Sales Manager, Account Executives and IDD partners in building key accounts business plans.
• In partnership with Audiology consultants, training on Nuance complete pair technology to enable ECPs to sell through to maximize productivity of innovation launch.
• Coaches the District Sales Manager, Account Executives & IDD partners on our selling process and ensures that they use the process to achieve regional sales goals.
• Completes reports and other administrative duties in an accurate and timely manner.
• Performs other duties as assigned by leadership.
• 40-50% travel

BASIC QUALIFICATIONS

• Demonstrated sales results with 3-5 years outside sales experience
• Strong consultative selling
• Sophisticated presentation skills
• Technical capability in lens, audiology, medical device, or tech space
• Proven leadership, management and communication skills.
• Demonstrated computer skills (Excel, PowerPoint, Word, Outlook, general pc navigation, contact management system and sales analytical tools).

PREFERRED QUALIFICATIONS

• Demonstrated results in leading sales people strongly preferred.
• ABO Certified preferred

This posting is for an existing vacancy within our business.Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.

EssilorLuxottica complies with all applicable laws related to the application and hiring process. If you would like to provide feedback regarding an active job posting, or if you are an individual with a disability who would like to request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name, job id number, and contact information so that we may follow up in a timely manner) or email [e-mail] .

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.