Brand & Proposal Marketing Specialist

Benchmark Construction Company

Ephrata (Lancaster County)

On-site

USD 65,000 - 80,000

Full time

14 days+

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Job summary

Benchmark Construction Company is seeking a Marketing Specialist to join our Marketing & Business Development team in Lancaster, PA. You will lead proposals, craft marketing materials, manage content, and support business development initiatives to win client work.

You’ll coordinate interviews, manage CRM campaigns, and build brand‑consistent materials across all channels. A 2–4 year track record in marketing/communications and strong Adobe skills are preferred, with a focus on accuracy and

Qualifications

Bachelor’s degree in Marketing, Communications, or a related field, or equivalent hands‑on experience.
2–4 years of experience in marketing, communications, graphic design, or the AEC industry.
Strong command of Adobe Creative Suite (InDesign, Illustrator, and Photoshop) and Microsoft Office.
A fresh, creative approach to designing collateral, promotional items, and advertising.
Strong writing and proofreading skills, with a commitment to accuracy and brand consistency.
The ability to set priorities, meet firm deadlines, and adapt when priorities shift.
Skilled at gathering ideas from many contributors while keeping the project focused on key priorities.
Clear, confident communicator in writing and in person, able to explain ideas and guide others.
Warm, professional, and comfortable in a variety of settings, from team meetings to client events.
A sense of urgency, a service-minded attitude, and a work ethic that delivers polished results.

Responsibilities

Prepare proposals, qualifications submissions, and targeted marketing materials that help Benchmark win work.
Run kickoff meetings and gather input from estimating, preconstruction, and operations to deliver polished submissions on time.
Build and maintain a content library of boilerplate, project sheets, team resumes, and past performance data.
Produce interview materials and presentation prep, lead post-submission debriefs, and track wins and losses.
Maintain the CRM and use it for marketing campaigns, strategic account reporting, forecasting, and resource planning.
Represent Benchmark at client, industry, and community events, building relationships that strengthen our reputation.
Plan and coordinate client, community, and industry events, sponsorships, and trade shows from registration to logistics.
Partner with owner representatives to plan and execute groundbreakings, topping-off ceremonies, ribbon cuttings, and anniversaries.
Create graphics for sponsorships, advertisements, new hire and work anniversary announcements, and internal materials.
Maintain Benchmark’s brand standards across all documents and materials, including website content, org charts, and job site signage.
Oversee company apparel orders and manage inventory of branded apparel and promotional items.
Support employee onboarding, recognition efforts, company events, and internal materials alongside the Events Committee.
Partner with Recruiting on career fairs by updating booth materials, handouts, and giveaways.
And more: engage in various responsibilities that contribute to the growth of our brand and the success of the Market Growth team.