Brand Planning Lead: Strategy & Portfolio Execution

This Is Never Work; California; Presencial; USD 110.000 - 170.000; Tempo integral

Resumo da vaga

Monster Energy is seeking a Brand Manager Planning to lead the US annual and long-range marketing planning across the Americas. You will partner with Brand Marketing, Shopper Marketing, and Regional Marketing to unify a portfolio strategy and drive cross-functional alignment.

You will design planning templates and dashboards, track portfolio health, and support executive reviews with data-driven insights. A FMCG background and strong analytical skills are required.

Qualificações

• Bachelor’s degree in Marketing, Business Administration, Finance or related field.
• 5+ years in brand, portfolio or commercial planning within FMCG or similar consumer environment.
• 3+ years in cross-functional project management and annual planning cycles.
• Advanced PowerPoint and Excel; Power BI; Teams/SharePoint; Nielsen/Circana data familiarity.
• MBA or PMP certification preferred.
• Experience with NPD launch planning and SKU portfolio analysis.

Responsabilidades

• Lead end-to-end planning cycle for US marketing plans with master timeline and milestones.
• Design, maintain and govern the planning toolkit used across Marketing.
• Consolidate and report portfolio health tracking—distribution, pricing, velocity, share and margin.
• Coordinate the quarterly business review cycle end to end with templates and briefs.
• Build the brand growth roadmap from syndicated data and market insights.

Conhecimentos

Brand planning

Cross-functional leadership

Data-driven decision making

Forecasting

Formação

Bachelor’s degree in Marketing/Business Administration

Ferramentas

Power BI

PowerPoint

Excel

SharePoint/Teams data platforms

Descrição da vaga

Monster Energy is seeking a Brand Manager Planning to lead the US annual and long-range marketing planning across the Americas. You will partner with Brand Marketing, Shopper Marketing, and Regional Marketing to unify a portfolio strategy and drive cross-functional alignment.

You will design planning templates and dashboards, track portfolio health, and support executive reviews with data-driven insights. A FMCG background and strong analytical skills are required.