Brand Narrative Architect

Life Surge Llc; Florida; Sur place; USD 70 000 - 110 000; Plein temps

Avantages offerts par ce poste

Health, Dental, Vision, Life

Holiday and PTO

Casual and proactive work environment

Résumé du poste

SurgeU is seeking a Narrative & Content Strategist to define how the SurgeU story is told across the customer journey. This strategic role blends brand, communications, marketing, and customer experience to shape messaging that connects with audiences from awareness to enrollment.

You will build and maintain messaging architecture, translate positioning into practical copy, and collaborate with Growth, Marketing, and Creative to optimize campaigns and content across channels.

Qualifications

• 5+ years shaping brand narratives and messaging architecture.
• Experience translating brand positioning into practical messaging across channels.
• Excellent writing, editing, and storytelling across formats.

Responsabilités

• Define SurgeU’s brand narrative across the customer journey.
• Translate high-level positioning into practical messaging for ads, pages, and emails.
• Develop messaging frameworks for audiences, products, and stages of awareness.
• Collaborate with Growth, Marketing, and Creative to steer copy strategy and campaigns.
• Ensure messaging consistency with brand promise across all touchpoints.
• Create reusable message banks, proof libraries, and audience-specific language.

Connaissances

Brand strategy

Messaging strategy

Content strategy

Copywriting

Communications

Brand journalism

Creative strategy

Related discipline

Formation

Bachelor's degree in communications, journalism, copywriting, or related field

Description du poste

SurgeU is seeking a Narrative & Content Strategist to define how the SurgeU story is told across the customer journey. This strategic role blends brand, communications, marketing, and customer experience to shape messaging that connects with audiences from awareness to enrollment.

You will build and maintain messaging architecture, translate positioning into practical copy, and collaborate with Growth, Marketing, and Creative to optimize campaigns and content across channels.