Brand Narrative Architect

Whop Inc.; New York (NY); On-site; USD 125,000 - 170,000; Full time

Benefits offered by this job

Equity

Equinox membership

Lunch & dinner M–F

Rent stipend near office

Unlimited PTO

Health / vision / dental

Job summary

Whop is seeking a Narrative Strategist to collaborate with the Creative Director and Chief of Strategy in Brooklyn. You will craft foundational written materials, set narrative positioning, and oversee copy for launches, landing pages, video scripts, and campaigns.

You will shape Whop’s brand voice, create voice guidelines, and translate them into product copy. Ideal candidates have a strong, diverse writing portfolio and a keen eye on current trends and culture.

Qualifications

• Extensive writing portfolio across web, print, tech and advertising.
• Strong sense of current trends and zeitgeist.
• Belief that AI can augment but not replace writing quality.
• Bonus: editorial writing for magazines/blogs in art/tech.

Responsibilities

• Write foundational brand materials, manifestos and narrative briefs.
• Own copy across launches, landing pages, video scripts and campaigns.
• Write and edit social copy, taglines, headlines, manifestos and product naming.
• Build Whop’s brand voice and tone across surfaces and translate it into product copy guides.

Skills

Portfolio

Brand voice

AI skepticism

Job description

Whop is seeking a Narrative Strategist to collaborate with the Creative Director and Chief of Strategy in Brooklyn. You will craft foundational written materials, set narrative positioning, and oversee copy for launches, landing pages, video scripts, and campaigns.

You will shape Whop’s brand voice, create voice guidelines, and translate them into product copy. Ideal candidates have a strong, diverse writing portfolio and a keen eye on current trends and culture.