Brand Marketing Lead for Energy Growth

S&P Global, Inc.; Houston (TX); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health & Wellness

Flexible Downtime

Continuous Learning

Invest in Your Future

Family Friendly Perks

Beyond the Basics

Job summary

The Brand Marketing team at S&P Global Energy leads industry campaigns to build awareness and support growth. You will plan integrated brand campaigns, transform market insights into engaging content, and coordinate activation across multiple teams and partners.

You will use AI tools to enhance content creation, measure performance, and iterate strategies. Bachelor’s degree with 3–5 years in brand or content marketing is expected; US work eligibility required.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, Business or related field with 3–5 years in brand marketing or content marketing.
• Experience planning and executing integrated B2B marketing campaigns across multiple channels.
• Strong copywriting, editing, messaging, and storytelling skills.
• Experience coordinating multiple projects and stakeholders in a matrixed environment.

Responsibilities

• Plan and execute integrated brand marketing campaigns aligned with strategic priorities and growth opportunities.
• Transform thought leadership and market insights into compelling content and audience-focused stories.
• Coordinate campaign and content activation across Brand Marketing, Digital Marketing, Product Marketing, Communications, Editorial, Events, Commercial teams, and external partners.
• Manage editorial calendars, timelines, content workflows, and asset development across channels.
• Use AI tools and marketing tech to improve content creation, personalization, and workflow efficiency.
• Monitor campaign performance and develop recommendations to improve awareness and engagement.

Skills

Brand marketing

Content marketing

Campaign management

Copywriting

Storytelling

Project management

Collaboration

AI tools

Education

Bachelor's degree in Marketing, Communications, Journalism, Business

Tools

Microsoft Copilot

ChatGPT

Gemini

Salesforce

Marketo

Adobe Experience Manager

Adobe Analytics

Job description

The Brand Marketing team at S&P Global Energy leads industry campaigns to build awareness and support growth. You will plan integrated brand campaigns, transform market insights into engaging content, and coordinate activation across multiple teams and partners.

You will use AI tools to enhance content creation, measure performance, and iterate strategies. Bachelor’s degree with 3–5 years in brand or content marketing is expected; US work eligibility required.