Energy Marketing Leader — Growth & Demand Gen

Financial Narrative; New York (NY); Hybrid; USD 230,000 - 290,000; Full time

Benefits offered by this job

Healthcare plans

Paid time off

Retirement plans

Wellbeing resources

Family care benefits & caregiving

Job summary

Dow Jones Energy is seeking a Vice President - Head of Marketing for the Energy business to define the marketing strategy and plan to support strategic growth. You will partner with General Managers and Senior Leaders to lead product marketing, define value propositions, and optimize the client lifecycle through data-driven campaigns.

You will oversee a centralized marketing organization, align with Sales, and coordinate paid media, content, events, and online presence to maximize pipeline and

Qualifications

• 15+ years in B2B marketing across tech, energy/commodities, financial information services, or media/publishing.
• Experience partnering with Sales to drive product and account-based marketing activities.
• Familiarity with recurring revenue/subscription models and events-based revenue.

Responsibilities

• Lead centralized marketing for the Energy product suite (OPIS, CMA, PCW, A2i, Ecomovement).
• Define strategy and resources to support growth across market segments.
• Develop value propositions for different markets and end users.

Skills

B2B marketing

Lead generation

ABM

AI analytics

Budget management

Tools

Marketing automation

Content marketing

Job description

Dow Jones Energy is seeking a Vice President - Head of Marketing for the Energy business to define the marketing strategy and plan to support strategic growth. You will partner with General Managers and Senior Leaders to lead product marketing, define value propositions, and optimize the client lifecycle through data-driven campaigns.

You will oversee a centralized marketing organization, align with Sales, and coordinate paid media, content, events, and online presence to maximize pipeline and