Brand Manager - Pasta

Olam Group; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Brand Manager to lead innovative strategies for a range of pasta products. This role involves developing deep consumer insights, executing brand plans, and managing creative outputs to enhance market share. The ideal candidate will possess a strong background in brand management, excellent communication skills, and a creative mindset. Join a forward-thinking company that values sustainability and innovation in the agri-business sector, and make a significant impact in shaping the future of food consumption.

Qualifications

• 5+ years experience in Brand Management with a focus on consumer insights.
• Strong communication and presentation skills are essential.

Responsibilities

• Develop actionable consumer insights and brand plans to achieve market share.
• Manage external agencies and ensure timely execution of brand strategies.

Skills

Brand Management

Consumer Insights

Communication Skills

Creative Mindset

Presentation Skills

Education

MBA or relevant certification

Job description

Press Tab to Move to Skip to Content Link

Select how often (in days) to receive an alert:

Brand Manager - Pasta

Date: 8 May 2025

Function: Not Applicable

Sub-Function: Not Applicable

Olam Agri ~ A differentiated, and market leading global agri-business focused on high-growth end consumption markets.

Our food, feed, fibre, agri-industrials & ag-services capabilities span 30+ countries, and we participate in global food and agri-trade flows, working with farmers and customers to connect local origins and global destinations. With a global origination footprint and processing capabilities, we transform food, feed and fibre to create value for customers and enable farming communities to prosper sustainably, to meet the changing consumption, food security and sustainability needs shaping the global food and agricultural landscape.

Job Description

• Develop deep, actionable consumer insights on brand, competition, usage and attitudes, and leisure pursuits.
• Based on sound consumer insight and strategy defined by the business, prepare 360 degree plans for market to generate demand for the brands assigned and achieve market share targets.
• Help develop consumer validated winning communication for the brands assigned.
• Ensure consistency of communication and adherence to the Brand Pyramids in various touchpoints by all.
• Ensure execution of brand plans on time and budget.
• Management of external agencies to deliver the best creative output and on-time execution.
• Understand how consumers assimilate media & Implement efficient media planning & buying.
• Ensure effective management of internal and external research projects using the right tools and techniques.
• Manage the development of pack design (new/ changes).
• Drive innovations in existing and new areas following the stage-gate methodology. Ensure an 18 month rolling Rhythm Chart.
• Help with Trade Marketing Requirements.
• From the product ‘point of view’ ensure that targeted GCs are maintained & higher GC products develop consumer franchise.
• Develop & Implement brand plans on time and budget
• Help develop Brand Architecture & Pyramids
• Develop a repository of consumer understanding & insights : Conversion to concepts
• Develop the innovation pipeline

Requirements

• MBA or other relevant certification is a plus
• Job experience: 5 years minimum experience in Brand Management
• Strong oral and written communication skills as well as presentation skills
• Goal-oriented and results-driven with a creative mindset

Olam is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, nationality, disability, protected veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law.

Applicants are requested to complete all required steps in the application process including providing a resume/CV in order to be considered for open roles.

Want to be notified with the latest job alerts from Olam?