Brand Manager

Lowes; Rockford (IL); On-site; USD 79,000 - 125,000; Full time

Benefits offered by this job

Commuter benefits

Job summary

Lowes in Rockford seeks a Brand Manager to energize a cold market and drive growth. The role pays $79,000–$125,000 annually, with commuter benefits and mentorship aligned to sales marketing ambitions. You will lead multi-channel campaigns, qualify opportunities, and deliver ROI insights for leadership.

The ideal candidate brings 6+ years of ownership, thrives in a mentorship-driven, deadline-focused setting, and embraces feedback to push growth; experience with HubSpot is a plus.

Qualifications

• Team player who lifts up colleagues and shares credit.
• Growth mindset with openness to feedback.
• Ability to debug under tight deadlines and weekends.
• 6+ years owning outcomes, not just tasks.
• Experience thriving in mentorship-driven, deadline-focused settings.

Responsibilities

• Qualify opportunities to ensure focus on real revenue.
• Develop and execute multi-channel campaigns that drive qualified leads.
• Grow Lowes's market presence through earned introductions.
• Build and audit marketing automation reports for leadership reviews.
• Frame ROI in a way an IL CFO can defend internally.
• Analyze demand funnels and optimize where buyers drop off.
• Provide HubSpot signals to indicate buyer readiness.
• Track pipeline and report weekly results to leadership.

Skills

Team player

Growth mindset

Grit under pressure

6+ years ownership

Mentorship mindset

Job description

Lowes needs someone who can turn a cold Rockford market warm, and the Brand Manager role pays $79,000 - $125,000 to whoever does it best. A Brand Manager seat that takes 8 years of TikTok Ads seriously, pays $79,000 - $125,000, and hands over the sales marketing reins.

Key Responsibilities

• Qualify hard, so the manager team only chases real money
• Develop and execute multi-channel campaigns that drive qualified leads for Lowes
• Grow Lowes's deeply-bought-in footprint one earned introduction at a time
• Build the Marketing Automation report leadership checks before the IL review
• Frame the transparent ROI a Rockford, IL CFO can defend internally
• Dig into Demand Generation funnels and fix the step where buyers vanish
• Feed sales the HubSpot signals that say a buyer is ready now
• Track pipeline performance and report results to leadership each week

What You'll Bring

• A team player who lifts up colleagues and shares credit
• A growth mindset and openness to constructive feedback
• The grit to debug at 4pm on a Friday without complaint
• 6+ years owning outcomes, not just completing tasks
• Experience thriving in a mentorship-focused, deadline-driven setting like Lowes

At the heart of Lowes is an autonomy-driven belief that great sales marketing software should feel effortless. At Lowes, asking for a day off doesn't require a doctor's note or a guilt trip.

Here in Rockford, you'll enjoy $79,000 - $125,000, commuter benefits, and a mentor matched to your sales marketing ambitions.