Brand Manager

Ford Medical, LLC; New York (NY); On-site; USD 65,000 - 90,000; Full time

Job summary

Ford Medical, LLC is seeking an Ecommerce Brand Manager to oversee and scale brands across Amazon Seller Central, Vendor Central, Walmart Marketplace, and other digital channels. You will drive marketplace growth, refine brand positioning, and boost customer engagement through data-driven strategies.

The ideal candidate brings 3+ years in ecommerce or digital brand management, strong analytical skills, and experience with leading ecommerce platforms and advertising solutions.

Qualifications

• 3+ years in ecommerce, marketplace or digital brand management.
• Experience with Amazon Seller Central/Vendor Central and Walmart Marketplace.

Responsibilities

• Lead brand growth strategy across Amazon Seller Central, Amazon Vendor Central, and Walmart Marketplace.
• Manage ecommerce product listings, A+ Content, storefronts, SEO, and digital content optimization.
• Develop and execute marketplace growth initiatives, promotions, launches, and customer engagement strategies.
• Analyze sales performance, marketplace trends, customer behavior, and competitive insights to identify growth opportunities.
• Support Amazon Ads, Walmart Connect, DSP, and retail media campaign initiatives.
• Collaborate cross-functionally with marketing, operations, creative, sales, and leadership teams.
• Monitor brand consistency, marketplace performance, and ecommerce profitability across digital channels.
• Leverage AI tools, automation workflows, and ecommerce analytics platforms to optimize brand and marketplace performance.

Skills

Ecommerce growth

Marketplace management

Analytics & reporting

Cross-functional collaboration

Brand strategy

Tools

Helium 10

Jungle Scout

Pacvue

Perpetua

DataHawk

Job description

Company Description

Ford Medical, LLC is a leading healthcare ecommerce and distribution company headquartered in Orangeburg, NY. We help healthcare organizations and ecommerce brands grow through innovative sourcing, marketplace acceleration, and direct supplier solutions across a broad range of healthcare categories.

As a fast-growing ecommerce accelerator, Ford Medical combines operational expertise, AI-driven insights, digital commerce strategy, and marketplace innovation to scale brands across Amazon, Walmart, and other leading retail platforms. Our technology-enabled approach leverages data, automation, and emerging AI solutions to streamline operations, improve efficiency, optimize marketplace performance, and create stronger partnerships between suppliers, brands, and healthcare providers nationwide.

About the Role

We are seeking a strategic and growth-focused Ecommerce Brand Manager to oversee and scale ecommerce brands across Amazon Seller Central, Amazon Vendor Central, Walmart Marketplace, and additional digital commerce channels.

This role is responsible for driving marketplace growth, strengthening brand positioning, improving customer engagement, and optimizing digital commerce performance across multiple product categories. The ideal candidate combines ecommerce strategy, marketplace expertise, digital marketing knowledge, and analytical decision-making with a strong understanding of brand growth and customer acquisition.

You will play a key role in scaling ecommerce brands by leveraging AI-driven insights, automation, analytics, and marketplace optimization strategies to improve revenue, conversion, and overall marketplace performance.

Key Responsibilities

• Lead brand growth strategy across Amazon Seller Central, Amazon Vendor Central, and Walmart Marketplace
• Manage ecommerce product listings, A+ Content, storefronts, SEO, and digital content optimization
• Develop and execute marketplace growth initiatives, promotions, launches, and customer engagement strategies
• Analyze sales performance, marketplace trends, customer behavior, and competitive insights to identify growth opportunities
• Support Amazon Ads, Walmart Connect, DSP, and retail media campaign initiatives
• Collaborate cross-functionally with marketing, operations, creative, sales, and leadership teams
• Monitor brand consistency, marketplace performance, and ecommerce profitability across digital channels
• Leverage AI tools, automation workflows, and ecommerce analytics platforms to optimize brand and marketplace performance

Qualifications

• 3+ years of ecommerce, marketplace, or digital brand management experience
• Strong understanding of Amazon Seller Central, Amazon Vendor Central, Walmart Marketplace, and ecommerce growth strategy
• Experience with ecommerce SEO, digital content optimization, retail media, and marketplace advertising
• Proven success driving ecommerce growth, customer engagement, and marketplace performance
• Strong analytical, communication, project management, and organizational skills
• Experience with Helium 10, Jungle Scout, Pacvue, Perpetua, DataHawk, or similar ecommerce platforms
• Experience working within high-growth ecommerce, marketplace, agency, or accelerator environments preferred
• Healthcare, medical supply, wellness, or B2B marketplace experience is a plus