Brand Manager

Brunch; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Brunch in New York is seeking a Brand Manager to lead and protect the brand across campaigns and content. You will own the annual brand plan, collaborate with the product team for timelines, and guide creative development from concept to execution.

The role requires a Bachelor’s in marketing or related field and 3+ years in strategic brand direction, preferably in a creative agency or in‑house team. Scrappy, resourceful, and brand‑savvy professionals thrive here.

Qualifications

• Bachelor's degree required in marketing, communications, business or related field.
• 3+ years experience in developing strategic brand and creative direction at a creative agency and/or in-house creative department.
• Ability to work in a lean, entrepreneurial, fast-paced team and manage time-sensitive projects.
• Strong taste in copy, design, music, movies, series, etc.

Responsibilities

• Own and manage the annual brand plan and marketing calendar with cross-team coordination.
• Develop and execute high-quality brand creative and content ideas on time and on budget.
• Protect brand values across all customer-facing initiatives.
• Identify and hire creative talent for both full-time and freelance needs.
• Survey and share art, culture and trends within the organization.

Skills

Brand management

Creative direction

Campaign strategy

Content marketing

Social campaigns

Team leadership

Education

Bachelor's degree in marketing or related field

Tools

Microsoft Office

Adobe Creative Suite

Job description

Brunch - Brand Manager-

Do you love telling meaningful stories? Isn’t the best feeling when an aesthetic just fits the

moment to perfection? Are you attracted to brands that share the values you hold dear? Do you

enjoy a campaign that is emotional and authentic? Do you want to be able to ideate, develop

and execute strategy, as well as see it through to the end?

At Brunch, we are building a community around a lifestyle of leisure and relaxation; Like those

Sundays when you walk down the street to your favourite brunch spot to be stress‑free with your

favourite friends. Through meaningful campaigns, amazing stories, high‑quality content and

offline events, we have brought our customers a product that is cozy, convenient and that brings

the carefree mindset we wish we were always in.

We are looking for individuals that want to be a part of a lean, entrepreneurial and fast‑pace

team, but also want to kick it once the day ends. We are looking to build a family that will

continue to create emotional connections with each other and with the brand.

We’ve got a vision and a great opportunity in front of us, but we just need the right family to

execute it.

Key Responsibilities:

• Responsible for being the absolute brand ‘protector,’ making sure that all customer
• facing initiatives are consistent to our brand values and aesthetic
• Own and manage the annual brand plan and marketing calendar, working closely with
• the product team on timeline coordination, review cadence for brand marketing
• initiatives.
• Conceive, craft, and help execute best‑in‑class creative and content ideas on brand, on
• strategy, on time, and on budget.
• Identify and nurture a creative network in order to hire successfully and quickly for both
• full time and freelance needs
• Continually survey, discuss, and share art, culture, and trends with the organization.
• Create internal marketing briefs that inspire creativity throughout all partners

Need to have:

• Bachelor's degree in marketing, communications, business or related field
• 3+ years experience in developing strategic brand and creative direction at a creative
• agency and/or in‑house creative department
• A scrappy attitude, are highly resourceful, and are not in the habit of depending on large
• budgets or stacked staffing to complete high‑quality projects on time.
• You have great taste in copy, design, music, movies, series etc.
• Skilled in managing social driven campaigns and online channels of distribution
• Ability to be a source of inspiration and energy for the team around you

Nice to have:

• Content production experience including; script writing, art direction, directing talent, and post production management.
• Ability to help out the team in projects not related to your position
• Skilled in Microsoft/Adobe Suite