Brand Insights Lead - Measurement & Growth Analytics

Applied Methods Ltd; San Francisco (CA); Hybrid; USD 255,000 - 320,000; Full time

Benefits offered by this job

Equity matching

Flexible hours

Generous leave

Office space

Job summary

Anthropic seeks a Brand Insights, Measurement Lead to own recurring executive and all-hands readouts, leading Prosumer and B2B brand health tracker studies and translating data into decisions for marketing, product, and sales leadership.

You will partner with Marketing Insights, Comms, and data science to build a brand-health dashboard, run attribution analyses, and present findings to non-technical audiences across multiple stakeholders.

Job description

Anthropic seeks a Brand Insights, Measurement Lead to own recurring executive and all-hands readouts, leading Prosumer and B2B brand health tracker studies and translating data into decisions for marketing, product, and sales leadership.

You will partner with Marketing Insights, Comms, and data science to build a brand-health dashboard, run attribution analyses, and present findings to non-technical audiences across multiple stakeholders.