Brand Intelligence Lead - Insights, Strategy & Impact

INTEGRATION APPLIANCE, INC.

New York (NY)

On-site

USD 140,000 - 170,000

Full time

14 days+
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Benefits offered by this job

Professional development
Free lunches
Wellness program
Flexible time off
Volunteer time off
Donation matching
Collaborative culture

Job summary

Intapp in New York is seeking a Senior Brand Intelligence Manager to own how we measure, monitor, and interpret brand performance across markets and audiences. You’ll work with the Senior Director of Brand Intelligence to establish research infrastructure, measurement frameworks, and analytic practices for Marketing leaders.

Day to day you’ll design brand health research, run media and social listening programs, and triangulate primary, secondary, and internal data into insights that drive

Qualifications

  • 8+ years in market research, brand insights, or audience intelligence (in-house B2B tech/AI preferred).
  • Experience with media/social listening and deriving actionable insights.

Responsibilities

  • Design and execute brand health and perception research with surveys and tracking studies.
  • Run media and social listening programs and build measurement frameworks.
  • Tackle strategic research questions from design to delivery and actionable insights.
  • Triangulate primary, secondary, and internal data into integrated intelligence with clear recommendations.
  • Collaborate with Creative, Communications, Product Marketing, Campaigns, and Marketing Operations to shape storytelling and go-to-market decisions.

Skills

Market research
Brand insights
Audience intelligence
In-house B2B tech experience
Excel
Media listening platforms
Data storytelling
Cross-functional collaboration

Tools

Excel

Job description

Intapp in New York is seeking a Senior Brand Intelligence Manager to own how we measure, monitor, and interpret brand performance across markets and audiences. You’ll work with the Senior Director of Brand Intelligence to establish research infrastructure, measurement frameworks, and analytic practices for Marketing leaders.

Day to day you’ll design brand health research, run media and social listening programs, and triangulate primary, secondary, and internal data into insights that drive

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