Brand Growth Manager, Compression Portfolio

Urgo Medical Canada; Fort Worth (TX); On-site; USD 130,000 - 140,000; Full time

Benefits offered by this job

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance (company-paid)

Disability insurance

EAP

401(k) with company match

Paid time off

Paid family leave

Job summary

Urgo Medical North America in Fort Worth, TX, seeks a strategic Brand Manager to lead expansion of the UrgoK2 Compression portfolio. You will shape growth with data-driven insights and close collaboration with Sales.

The ideal candidate blends marketing acumen, product knowledge, and cross-functional leadership. This role may require domestic and international travel as needed to support education and market development.

Qualifications

• Bachelor’s degree in Marketing, Business, Life Sciences, or related field.
• 4+ years of proven success in brand management or marketing strategy within healthcare or medical devices, ideally in wound care; sales experience a plus.
• Ability to operate independently, manage multiple priorities, and thrive in a fast-paced, growth-oriented environment.
• Strong written, verbal, and presentation skills, with the ability to influence cross-functional stakeholders.
• Experience with Microsoft Office programs and other relevant software applications.

Responsibilities

• Drive growth of UMNA’s Compression portfolio through strategic marketing, data-driven insights, sales collaboration and deep customer understanding.
• Identify and prioritize market growth opportunities through competitive intelligence, field sales and customer insights, market research, segmentation, and industry trends.
• Develop and execute annual brand and growth strategies, translating business objectives into clear priorities, initiatives, and measurable outcomes.
• Develop and execute integrated marketing campaigns, market development initiatives, promotions, and product launches that drive awareness, adoption, and sales growth.
• Equip and engage the sales organization with impactful tools, training, messaging, and strategic support to improve customer engagement and execution.
• Partner cross-functionally with Sales, Medical Affairs, Professional Affairs, Market Access, Operations, and other stakeholders to execute corporate and portfolio priorities.
• Leverage analytics and defined key performance indicators (KPIs) to assess business and marketing performance, identify opportunities, and optimize strategy and execution.
• Collaborate with Medical Affairs to support medical education initiatives, including webinars and events.
• Partner with appropriate cross-functional stakeholders to develop and engage key opinion leaders (KOLs) and clinical advocates who support education, evidence generation, and market development.
• Partner with global teams to drive innovation and align on growth strategies
• Stay current on industry best practices through ongoing professional development.
• Foster Urgo’s values of Winning Mindset, Learning Organization, and Engaging Teams.

Skills

Brand management

Marketing strategy

Data analysis

Cross-functional leadership

Presentation skills

Office software

Education

Bachelor’s degree in Marketing, Business, Life Sciences, or related field

MBA or advanced degree a plus

Tools

Microsoft Office

Other relevant software applications

Job description

Urgo Medical North America in Fort Worth, TX, seeks a strategic Brand Manager to lead expansion of the UrgoK2 Compression portfolio. You will shape growth with data-driven insights and close collaboration with Sales.

The ideal candidate blends marketing acumen, product knowledge, and cross-functional leadership. This role may require domestic and international travel as needed to support education and market development.