Brand Experience Lead: Strategy, Campaigns & Growth

Nestlé SA; Arlington (VA); On-site; USD 90,000 - 130,000; Full time

Job summary

Nestlé SA is seeking a Brand Experience Manager in Arlington, VA, responsible for leading brand strategy and campaign development. The ideal candidate will have 7-10 years of experience in consumer marketing and advertising, with a strong background in agency management and brand strategy. This role requires collaboration across various teams to ensure effective campaign execution and brand growth. Nestlé fosters an inclusive workplace and encourages applications from veterans and individuals with disabilities.

Qualifications

• 7-10 years of experience in consumer marketing, advertising, or brand communications.
• Strong advertising agency experience in account management, strategy, or planning.
• Proven expertise in brand strategy and integrated campaign leadership.
• Strong ability to lead and influence cross-functional teams.

Responsibilities

• Lead the development of Brand Strategy and Campaign Strategy for Nestlé USA brands.
• Translate business and brand objectives into compelling creative briefs.
• Ensure all campaigns deliver strong creative impact.
• Partner closely with various teams to deliver integrated campaigns.

Skills

Consumer marketing

Advertising agency management

Brand strategy

Creative development

Cross-functional leadership

Communication skills

Problem-solving

Job description

Nestlé SA is seeking a Brand Experience Manager in Arlington, VA, responsible for leading brand strategy and campaign development. The ideal candidate will have 7-10 years of experience in consumer marketing and advertising, with a strong background in agency management and brand strategy. This role requires collaboration across various teams to ensure effective campaign execution and brand growth. Nestlé fosters an inclusive workplace and encourages applications from veterans and individuals with disabilities.