Brand & Digital Strategy Executive Director

UCLA; Los Angeles (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

UCLA invites a seasoned executive to lead brand, marketing and digital strategy, aligning branding with institutional priorities and audience engagement across the campus. As Executive Director, you will oversee a broad portfolio including brand stewardship, digital strategy, creative services, and enterprise content strategy, reporting to the Vice Chancellor and leading a team of about 45 professionals.

You will partner with senior leaders to advance UCLA's reputation and drive measurable

Qualifications

• Fifteen (15) or more years of progressively responsible leadership experience in marketing, communications, brand management, or related functions.
• Extensive experience overseeing multi-channel marketing and communications programs, including digital, social media, creative services, web strategy, content development, and experiential marketing.

Responsibilities

• Develop and execute comprehensive brand, marketing, and content strategies across UCLA.
• Lead a team of ~45 professionals and oversee digital engagement, creative services, and project management.

Skills

Leadership

Multi-channel marketing

Digital strategy

Brand management

Stakeholder engagement

Cross-functional collaboration

Strategic thinking

Content strategy

Audience engagement

Education

Bachelor's Degree

Job description

UCLA invites a seasoned executive to lead brand, marketing and digital strategy, aligning branding with institutional priorities and audience engagement across the campus. As Executive Director, you will oversee a broad portfolio including brand stewardship, digital strategy, creative services, and enterprise content strategy, reporting to the Vice Chancellor and leading a team of about 45 professionals.

You will partner with senior leaders to advance UCLA's reputation and drive measurable