Brand Creative Director: Lead National Campaigns

HomeServices of America; Irvine (CA); On-site; USD 130,000 - 135,000; Full time

Benefits offered by this job

Medical insurance

Health Savings Account

Dental insurance

Vision insurance

Life Insurance

Paid vacation (PTO)

401(k) with employer match

Flexible Spending Account

Employee Assistance Program (EAP)

Job summary

HomeServices of America is seeking a strategic and creative leader in Irvine to shape the brand identity, storytelling, and overall creative direction. You will manage a high-performing team and oversee national creative strategy with scalable, localized solutions for franchisees.

Responsibilities include directing marketing programs, campaigns, and materials; developing strategies for agent engagement and growth; maintaining brand standards; and driving campaigns across digital, print, and

Qualifications

• Bachelor's degree or equivalent in marketing, communications, business administration or related field.
• 5+ years of transferable marketing experience; 5+ years in supervisory roles.
• Real estate, franchise, or consulting experience preferred.

Responsibilities

• Collaborate with marketing leadership to translate strategy into campaigns and materials.
• Develop marketing strategies supporting agent engagement, recruitment, retention and growth.
• Identify opportunities to enhance marketing products and tools.
• Set the creative vision for campaigns across digital, print and video.
• Quality control and approval of all assets ensuring brand integrity.
• Lead ideation for national campaigns and product launches.

Skills

Creative leadership

Brand storytelling

Multi-channel marketing

Project management

Strategic thinking

Education

Bachelor's degree or equivalent

Tools

Digital design tools

Content publishing tools

Job description

HomeServices of America is seeking a strategic and creative leader in Irvine to shape the brand identity, storytelling, and overall creative direction. You will manage a high-performing team and oversee national creative strategy with scalable, localized solutions for franchisees.

Responsibilities include directing marketing programs, campaigns, and materials; developing strategies for agent engagement and growth; maintaining brand standards; and driving campaigns across digital, print, and