Brand Copywriter & Voice Lead — Hybrid

Jordan's Furniture; Dedham (MA); Hybrid; USD 100,000 - 125,000; Full time

Benefits offered by this job

Hybrid work schedule

Job summary

Jordan's Furniture is seeking a Brand Copywriter to shape and protect our voice across every customer touchpoint. You will lead writing, develop messaging, and set the direction for campaigns, ensuring a clear, consistent Jordan's voice from concept to execution.

You will collaborate across Brand Marketing, Design, Media, E-Commerce, and Merchandising to translate strategy into engaging brand communication. Hybrid schedule, with 2 days in-office and 3 remote.

Qualifications

• 7+ years of copywriting/brand/creative writing experience.
• Portfolio shows conceptual thinking and campaign development.
• Experience turning strategy into campaign concepts through execution.
• Experience mentoring and developing writers.
• Ability across the full range of copy disciplines (campaign concepts to print).
• Define and maintain a brand voice with documentation.

Responsibilities

• Originate the central idea, campaign message, and creative direction behind marketing campaigns.
• Write campaign concepts, headlines, brand messaging, romance copy, long-form content.
• Protect and maintain Jordan's brand voice across all channels.
• Manage the copy team day-to-day with direction, editing, and feedback.
• Review and approve copy across channels before publication.
• Partner with Brand Designers, Art Directors, and Marketing leaders to align storytelling.
• Collaborate with Brand Marketing, Media, E-Commerce, and Merchandising teams.
• Develop, maintain, and document brand voice standards and guidelines.
• Serve as steward of the Jordan's brand voice and values.
• Evaluate AI and modern tools to improve workflow while maintaining quality.

Skills

Copywriting

Brand writing

Creative writing

Campaign development

Leadership

Editorial judgment

Education

Bachelor's degree in English/Creative Writing/Journalism/Advertising/Communications/Marketing

Tools

AI tools usage

Job description

Jordan's Furniture is seeking a Brand Copywriter to shape and protect our voice across every customer touchpoint. You will lead writing, develop messaging, and set the direction for campaigns, ensuring a clear, consistent Jordan's voice from concept to execution.

You will collaborate across Brand Marketing, Design, Media, E-Commerce, and Merchandising to translate strategy into engaging brand communication. Hybrid schedule, with 2 days in-office and 3 remote.