Brand & Consumer Insights Lead | Analytics Strategy

Accenture PLC; Hartford (CT); On-site; USD 133,000 - 292,000; Full time

Job summary

Accenture is seeking an Insights Lead to transform data into actionable business insights across Brand and Consumer Analytics. You will expand the Analytics team and partner with Marketing, IT, Sales, Finance and internal Accenture teams.

You will connect insights across MMM, forecasting, digital commerce, and performance analysis, moving beyond reporting to explain reasons and actions to senior leaders. This senior role requires 10+ years in analytics, strong storytelling, SQL and Python

Qualifications

• 10+ years in analytics roles within media agency or consulting
• Strong client relationship management and stakeholder engagement at multiple levels
• Data storytelling, executive presentations, and insight communication
• Advanced analytical and problem-solving with statistical methodologies
• Hands-on data extraction, manipulation, and analysis using SQL and Python
• Synthesize large datasets into concise business insights and strategic recommendations
• Executive presence and communication with senior leadership
• B2B experience is a plus

Responsibilities

• Lead advanced analytics and insight generation for Brand and Consumer initiatives
• Develop data-driven narratives that influence decision-making and strategy
• Translate complex findings into actionable recommendations for executives
• Partner with client and internal teams to identify opportunities and drive outcomes
• Integrate insights across MMM, forecasting, and digital commerce workstreams
• Elevate quality and relevance of analytical deliverables and executive communications

Skills

Data storytelling

SQL

Python

Executive presence

Stakeholder engagement

Tools

SQL

Python

Job description

Accenture is seeking an Insights Lead to transform data into actionable business insights across Brand and Consumer Analytics. You will expand the Analytics team and partner with Marketing, IT, Sales, Finance and internal Accenture teams.

You will connect insights across MMM, forecasting, digital commerce, and performance analysis, moving beyond reporting to explain reasons and actions to senior leaders. This senior role requires 10+ years in analytics, strong storytelling, SQL and Python