Brand Ambassador & Tour Guide

Escape Velocity (Ev3); New York (NY); Hybrid; USD 41,000 - 55,000; Part time

Job summary

GLO - Immersive Gaming Tours in New York City is seeking a part-time Brand Ambassador & Tour Guide. You will lead immersive gaming tours, onboard guests to AR experiences, and assist with street marketing and social content campaigns.

This hybrid role involves weekend schedules, flexible hours, and opportunities for advancement as the company grows. Prior tour or marketing experience is a plus and licensing is required or pursued.

Qualifications

• Has or is willing to obtain NYC Sightseeing Guide License through DCWP.
• Friendly, energetic, and comfortable approaching and talking with new people.
• Strong communication and storytelling skills.
• Comfortable appearing in or helping create social media content.
• Reliable, punctual, and able to work independently.
• Able to adapt quickly to changing schedules, technology, weather, and guest needs.
• Comfortable walking and working outdoors for extended periods.
• Available for weekends and other high-demand periods.
• Tourism, hospitality, events, experiential marketing, content creation, retail, acting, or customer-service experience is a plus.

Responsibilities

• Tours & Guest Experience: Lead engaging GLO immersive gaming tours in NYC; Welcome guests, conduct check-in, explain how the experience works; Help guests learn and use AR equipment; Provide a fun, safe, and professional guest experience; Set up, clean, charge, and maintain tour equipment.
• Pop-Ups & Street Marketing: Participate in GLO pop-ups and experiential marketing activations around NYC; Support street marketing campaigns in high-traffic areas; Engage potential customers and introduce them to the GLO experience; Demonstrate AR experiences; Distribute promotional materials and help turn interest into bookings; Support outreach to hotels, concierges, local businesses, events, and community partners; Identify new locations for grassroots promotion.
• Social & Content Support: Work with marketing team on social campaigns; Capture photos and short-form video during tours, pop-ups, activations; Help execute social content concepts in the field; Encourage guests to participate in social content; Identify moments for social content; Support campaigns to increase reach and awareness.

Skills

Friendly demeanor

Communication

Storytelling

Social media content

Punctuality

Independent work

Adaptability

Outdoor work

Weekend availability

Tools

AR/VR tech familiarity

Job description

Brand Ambassador & Tour Guide

GLO - Immersive Gaming Tours

Employment: Part-time / Contract

Location: New York City

About GLO

GLO is reimagining sightseeing for the age of immersive tech. We create immersive gaming tours that transform real city streets into playful, story-rich experiences using cutting-edge augmented reality (AR) technology. Our tours are social, creative, and designed to make people feel like they've stepped inside the city rather than just walked through it.

We're building something new at the intersection of entertainment, culture, and technology, and we're looking for tour operators who want to help define what immersive tourism can be.

The Position

This is a hands-on hybrid role combining tour guiding, guest experience, pop-ups, street marketing, and social content support.

You'll lead guests through GLO experiences while helping them use our augmented reality technology and learn about NYC and graffiti culture.

Outside of scheduled tours, you'll help us grow GLO through street marketing campaigns, pop-ups, special events, and social media initiatives alongside our marketing team.

Responsibilities

Tours & Guest Experience

• Lead engaging GLO immersive gaming tours in New York City
• Guest onboarding: Welcome guests, conduct check-in, and explain how the experience works
• Help guests learn and use the tour augmented reality equipment
• Provide a fun, safe, and professional guest experience
• Set up, clean, charge, and maintain tour equipment

Pop-Ups & Street Marketing

• Participate in GLO pop-ups and experiential marketing activations around NYC
• Support and execute street marketing campaigns in high-traffic pedestrian areas
• Engage potential customers and introduce them to the GLO experience
• Demonstrate our AR experiences to the public
• Distribute promotional materials and help turn interest into bookings
• Support outreach to hotels, concierges, local businesses, events, and community partners
• Help identify new locations and opportunities for grassroots promotion

Social & Content Support

• Work alongside our marketing team to support social media campaigns
• Help capture photos and short-form video during tours, pop-ups, and street activations
• Assist with executing social content concepts in the field
• Encourage tour guests to participate in appropriate social content and photo opportunities
• Help identify interesting moments, locations, and interactions that could become social content
• Support campaigns designed to increase GLO's reach, engagement, and awareness

Requirements

• Has or is willing to obtain a NYC Sightseeing Guide License through the NYC Department of Consumer and Worker Protection (DCWP)
• Friendly, energetic, and comfortable approaching and talking with new people
• Strong communication and storytelling skills
• Comfortable appearing in or helping create social media content
• Reliable, punctual, and able to work independently
• Able to adapt quickly to changing schedules, technology, weather, and guest needs
• Comfortable walking and working outdoors for extended periods
• Available for weekends and other high-demand periods
• Tourism, hospitality, events, experiential marketing, content creation, retail, acting, or customer-service experience is a plus

Preferred Experience

• Familiarity with AR, VR, or other interactive tech
• Passion for cities, street culture, art, or creative play
• Multilingual abilities
• Startup or early-stage company experience

Compensation & Schedule

• $30-$40 per hour, based on experience, NYC Sightseeing Guide licensing, and qualifications
• Part-time, variable schedule position, typically 16-20 hours per week
• Schedule will be primarily weekends; hours may vary week to week with additional weekday hours available based on tour demand, pop-ups, marketing campaigns, and special events
• Flexible scheduling with opportunities for additional hours as GLO grows
• Opportunities for increased responsibility and advancement for strong performers
• Candidates who already hold a NYC Sightseeing Guide License through DCWP, have prior tour or experiential marketing experience, or can independently lead tours may qualify toward the higher end of the compensation range.