Brand Advertising PM - Strategy & Growth Lead (Equity)

SNAP, Inc.; San Francisco (CA); Vor Ort; USD 209.000 - 313.000; Vollzeit

Benefits dieser Stelle

Paid parental leave

Comprehensive medical coverage

Mental health support

Zusammenfassung

Snap Inc. is seeking a Product Manager to own the strategy, roadmap, and growth of our brand advertising business for the Ads Platform.

You will partner with product, engineering, sales, measurement, and marketing to deliver creative-first experiences on Snapchat that drive awareness and brand lift. You will lead solutions for major brand verticals, evolve upper- and mid-funnel formats, and collaborate to identify market needs.

Qualifikationen

• Deep expertise in digital advertising, brand marketing, and media platforms.
• Strong understanding of advertiser objectives across awareness, consideration, engagement, and full-funnel measurement.
• Experience building products that combine creative storytelling, audience targeting, measurement, and optimization.

Aufgaben

• Own the end-to-end strategy, roadmap, and execution for advertiser-facing brand advertising products across Snapchat.
• Develop dedicated solutions for key brand verticals including CPG, Retail, Entertainment, Automotive, Technology, Telecom, Financial Services, and Luxury.
• Define and evolve Snap's approach to upper- and mid-funnel advertising, ensuring advertisers can effectively drive awareness, engagement, consideration, and brand lift.
• Partner closely with Measurement, Creative Tools, AR, Creator Partnerships, Formats, Delivery, and Product Marketing teams to build differentiated brand advertising solutions.
• Collaborate with sales teams and strategic advertisers to identify emerging market needs, validate product opportunities, and influence long-term roadmap investments.
• Leverage experimentation, advertiser feedback, and market insights to inform product decisions and optimize advertiser outcomes.
• Represent Snap externally with executive stakeholders, agencies, and industry partners to shape the future of brand advertising.

Kenntnisse

Brand advertising

Digital advertising

Cross-functional collaboration

Data-driven decision-making

Executive communication

Ausbildung

BS/BA degree or equivalent

Jobbeschreibung

Snap Inc. is seeking a Product Manager to own the strategy, roadmap, and growth of our brand advertising business for the Ads Platform.

You will partner with product, engineering, sales, measurement, and marketing to deliver creative-first experiences on Snapchat that drive awareness and brand lift. You will lead solutions for major brand verticals, evolve upper- and mid-funnel formats, and collaborate to identify market needs.