Branch Marketing Manager

CCM CrossCountry Mortgage, LLC; Roseville (CA); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, vision

401K

Short-term disability

Employee assistance program

Wellness program

Job summary

CrossCountry Mortgage, LLC is seeking a Branch Marketing Manager to provide marketing and communications support for the branch. You will develop content for social media, websites, newsletters, and all collateral, while managing CRM data, campaigns, and events.

Ideal candidates bring 2+ years in digital marketing, strong writing and design skills, and experience with Adobe Suite. A bachelor’s in Marketing or related field is preferred; mortgage knowledge is a plus.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications or Graphic Design, or a related field, a plus.
• Minimum 2-year’s experience in digital marketing.
• Experience with social media and content writing (posts, newsletters, etc.).
• Experience with Adobe Suite.

Responsibilities

• Develop and write content for social media, newsletters, social ads, etc.
• Develop website/landing page content, print collateral, direct mail, event materials, online and print ads, radio commercial scripts, and internal communications.
• Manage daily social media posts and engage with users.
• Assist in the creation of marketing collateral (e.g. flyers, postcards, pitch books, etc.).
• Create and manage marketing campaigns for social media (Facebook, Pinterest, LinkedIn, Instagram).
• Create and optimize content, audience growth, brand awareness, and engagement across key social platforms.
• Edit video and photography content for social media.
• Manage and update activity in CRM and maintain/pull excel sheets.
• Assist in maintaining existing lead generation platforms.
• Assist with event planning and execution.
• Assist with running email marketing campaigns and sending email blasts.
• Promote all agency open houses, team events and new listings.
• Provide and explain analytics reports.
• Manage and implement social media advertising campaigns (google ads, Facebook ads, Instagram ads, SEO, and operate promotional campaigns).

Skills

Content creation

Social media management

Copywriting

Video editing

Adobe Suite

CRM

Excel

Email marketing

SEO/ads basics

Education

Bachelor’s degree in Marketing/Business/Communications/Graphic Design

High school diploma or equivalent

Tools

Adobe Suite

CRM software

Microsoft Excel

Email marketing tools

Job description

CrossCountry Mortgage (CCM)is the nation's number one distributed retail mortgage lender with more than 9,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture. A culture where you can grow! CCM has created an exceptional culture driving employee engagement, exceeding employee expectations, and directly impacting company success. At our core, our entrepreneurial spirit empowers every employee to be who they are to help us move forward together. You’ll get unwavering support from all departments and total transparency from the top down. CCM offers eligible employees a competitive compensation plan and a robust benefits package, including medical, dental, vision, as well as a 401K. We also offer company-provided short-term disability, an employee assistance program, and a wellness program.

Position Overview:

The Branch Marketing Manager is responsible for providing marketing and communication support for the branch. This position will work on diverse projects and assignments under the direction of the Branch Manager.

Job Responsibilities:

• Develop and write content for social media, newsletters, social ads, etc.
• Develop website/landing page content, print collateral, direct mail, event materials, online and print ads, radio commercial scripts, and internal communications.
• Manage daily social media posts and engage with users.
• Assist in the creation of marketing collateral (e.g. flyers, postcards, pitch books, etc.).
• Create and manage marketing campaigns for social media (Facebook, Pinterest, LinkedIn, Instagram).
• Create and optimize content, audience growth, brand awareness, and engagement across key social platforms.
• Edit video and photography content for social media.
• Manage and update activity in CRM and maintain/pull excel sheets.
• Assist in maintaining existing lead generation platforms.
• Assist with event planning and execution.
• Assist with running email marketing campaigns and sending email blasts.
• Promote all agency open houses, team events and new listings.
• Provide and explain analytics reports.
• Manage and implement social media advertising campaigns (google ads, Facebook ads, Instagram ads, SEO, and operate promotional campaigns).

Qualifications and Skills:

• High school diploma or equivalent.
• Bachelor’s degree in Marketing, Business, Communications or Graphic Design, or a related field, a plus.
• Minimum of 2-year’s experience in digital marketing.
• Experience with social media and content writing (posts, newsletters, etc.).
• Experience with Adobe Suite.
• Mortgage knowledge or experience, preferred.
• 1-2 years’ experience in social media marketing, preferred.
• 1-2 years’ experience in social media management, preferred.
• Minimum 1 year of Microsoft Office experience, preferred.
• Excellent communication skills.
• Design, photography, and videography skills, a plus.

CrossCountry Mortgage supports equal employment opportunity in hiring, development and advancement for all qualified persons without regard to race, color, religion, religious creed, national origin, age, physical or mental disability, ancestry, marital status, uniformed service, covered veteran status, citizenship status, sex (including pregnancy, childbirth, and related medical conditions, and lactation), sexual orientation, gender identity, gender expression, transgender status, domestic violence victim status (where applicable), protected hair style or texture, genetic information (testing or characteristics), or any other protected status of an individual or because of the individual’s association with a member of a protected group or any other characteristic protected by federal, state, or local law (“Protected Characteristics”). The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our employees invest in their work represents a significant part of not only our culture, but our reputation.

California residents: Please see CrossCountry’s privacy statement for information about how CrossCountry collects and uses personal information about California applicants.

CrossCountry Mortgage, LLC strives to provide employees with a robust benefit package:

CrossCountry Mortgage, LLC (NMLS3029) is an FHA Approved Lending Institution and is not acting on behalf of or at the direction of HUD/FHA or the Federal government.

To verify licensing, please visit www.NMLSConsumerAccess.org.

Our growth is creating great opportunities! Our team is expanding, and we want to hire the most talented people we can. Continued success depends on it!

Our Work Experience is the combination of everything that’s unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it’s our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.