Bra Design Lead: Consumer-Driven, Trend-Savvy

Fruit of the Loom, Inc.; Nashville (TN); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Competitive pay

Benefits package

Vacation time

Holidays

Job summary

Fruit of the Loom, Inc. in Nashville, TN is seeking a Bra Designer to translate trend and consumer insights into commercially viable designs. This on-site role collaborates with Merchandising, Marketing, Product Engineering, and suppliers to move ideas from concept to customer.

Domestic travel is required for onboarding and reviews. You will deliver CADs, line drawings, and prototypes aligned to seasonal direction, maintaining brand integrity while balancing fit, cost, and margin.

Qualifications

• Bachelor’s or Associate degree in Design required.
• 5+ years of bra design experience.
• Proficient knowledge of bra sewing techniques, pattern construction, pad development, molding, fitting, and grading.
• Strong technical flat sketching ability and ability to translate design intent into clear development direction.
• Proficiency with design and product development systems, including Photoshop, Illustrator, and PLM.
• Proficiency with Microsoft Office.
• Strong communication and presentation skills, including the ability to sell design concepts to internal and external decision makers.
• Ability to travel domestically for research, customer presentations, and product development.

Responsibilities

• Delivers bra concepts, silhouettes, CADs, line drawings, and prototypes that reflect brand strategy, consumer needs, fit expectations, and seasonal assortment direction.
• Translates trend, marketplace, and consumer insights into designs that strengthen brand relevance and support commercial growth.
• Creates product solutions that balance comfort, support, aesthetics, wearability, and consumer value.
• Selects fabrics, components, pad constructions, and molding solutions that achieve the desired user experience while supporting target cost, quality, and margin goals.
• Partners with Product Engineering and suppliers to evaluate construction options, resolve feasibility concerns, and protect design intent.
• Makes informed trade-off recommendations that support consumer appeal, manufacturability, and profitability.
• Moves design work through the seasonal product development calendar with timely decisions, accurate technical direction, and clear communication to cross-functional partners.
• Completes design deliverables, sample reviews, revisions, and presentation materials on schedule to support line development milestones.
• Anticipates issues that may impact timing, quality, or adoption and proactively escalates solutions.
• Partners with Merchandising, Marketing, Product Engineering, Mold Technicians, Fabric Development, suppliers, and customers to refine designs, support assortment decisions, and drive successful product adoption.
• Communicates design intent clearly through sketches, CADs, tech packs, sample feedback, and presentation materials.
• Incorporates stakeholder feedback while maintaining alignment to brand direction, consumer needs, and business priorities.
• Maintains strong category expertise through competitive shopping, marketplace research, best-seller analysis, and trend translation that informs new style creation and current style evolution.
• Identifies opportunities to refresh existing products, introduce new solutions, and address emerging consumer preferences.
• Shares relevant trend and competitive insights that help shape seasonal design direction and assortment strategy.
• Implements process improvements to enable efficient seasonal execution and accurate handoffs.
• Designs with the end consumer and stakeholders in mind, using feedback to shape product decisions.
• Prioritizes work and drives timely completion of design deliverables that support business commitments.
• Uses facts, fit evaluation, construction expertise, and cost considerations to solve design challenges and make sound product recommendations.
• Applies strong bra construction, pad development, molding, fitting, grading, sketching, and system skills to deliver designs that are technically feasible and commercially successful.

Skills

Strong communication

Presentation skills

Technical sketching

Travel domestically

Education

Design degree

Tools

Photoshop

Illustrator

PLM

Microsoft Office

Job description

Fruit of the Loom, Inc. in Nashville, TN is seeking a Bra Designer to translate trend and consumer insights into commercially viable designs. This on-site role collaborates with Merchandising, Marketing, Product Engineering, and suppliers to move ideas from concept to customer.

Domestic travel is required for onboarding and reviews. You will deliver CADs, line drawings, and prototypes aligned to seasonal direction, maintaining brand integrity while balancing fit, cost, and margin.