Boston Regional Marketing & Community Lead

Sweetgreen; Boston (MA); On-site; USD 65,000 - 92,000; Full time

Benefits offered by this job

Competitive pay + bonus plan

Medical plans (3)

Dental & Vision insurance

Flexible PTO

401k program

HSA and FSA

Complimentary greens

Free sweetgreen swag

Clear career path

Job summary

sweetgreen seeks a Regional Marketing Specialist to energize Boston's local community through events, sampling, and grassroots partnerships. You will collaborate with restaurant teams to build relationships, drive guest traffic, and grow repeat catering and Outpost accounts.

You'll own neighborhood partnerships, run in‑market activations, and develop a CRM of local accounts to track leads and conversions. If you love hands‑on marketing that moves foot traffic, this role is for you.

Qualifications

• Strong community engagement skills.
• Experience building local partnerships and grassroots marketing.
• Ability to coordinate events and activations in a city market.
• CRM or account-tracking experience is a plus.

Responsibilities

• Own grassroots demand generation in Boston and build local relationships.
• Source and close neighborhood partnerships with offices, gyms, hospitals, universities, and coworking spaces.
• Run in-market activations such as sampling at lobbies, events, and campus activities with nonprofit partners.
• Bridge HR and marketing teams, coaching local outreach and maintaining relationships through changes.
• Build and manage a CRM of local accounts and champions; track leads, activations, and repeat business.
• Report monthly on cost per new account and traffic lift; advise which partnerships to scale.

Job description

sweetgreen seeks a Regional Marketing Specialist to energize Boston's local community through events, sampling, and grassroots partnerships. You will collaborate with restaurant teams to build relationships, drive guest traffic, and grow repeat catering and Outpost accounts.

You'll own neighborhood partnerships, run in‑market activations, and develop a CRM of local accounts to track leads and conversions. If you love hands‑on marketing that moves foot traffic, this role is for you.