Biddable Media Specialist

IRB USA Inspire Resources; United States; On-site; USD 50,000 - 70,000; Full time

Job summary

Inspire is seeking a Marketing Campaign Coordinator to support the Biddable Media Team and the broader Media Strategy & Planning group in activating Programmatic, Search, and Social campaigns across the Inspire Brands portfolio.

Responsibilities include managing Channel Certification processes and MAF updates, maintaining invoice trackers and PO numbers, validating data in internal tools, and aiding dashboard and pacing tasks.

Qualifications

• Data validation for internal measurement tools and dashboards.
• Experience supporting media campaigns and channel coordination.

Responsibilities

• Partner with Biddable Media Team to activate Programmatic, Search, and Social campaigns.
• Complete Channel Certification Billing/MAF processes and update planning documents.
• Manage invoice trackers, PO numbers, and attach invoices in Smartsheet.
• Ensure data accuracy for internal measurement tools and campaign reports.
• Support pacing, dashboard checks, and creative messaging grids.
• Share documents with external partners and keep records organized.
• Update JBPs forecasts and pacing with Demand Generation teams.
• Maintain weekly industry trend newsletters and update performance trackers.

Skills

Data validation

Education

4 year Degree in Marketing or related field

Tools

Smartsheet

Job description

Purpose of the Position

Partner with and support the Biddable Media Team and the collective Media Strategy & Planning team in the activation of Programmatic, Search, and Social Media campaigns for the Inspire Brands portfolio.

Responsibilities

• Complete Channel Certification Billing/actualizations/Media Authorization Forms (MAF) Updating MAFs throughout the year Filling out actualization portion of planning documents for all channels Updating invoice tracker monthly (Inclusive of Attaching invoices in Smartsheet's) & PO Numbers
• Responsible for data validation for internal measurement tools such as Media Optimization, Reporting, MEF, etc.
• Working with Associate Managers on Dashboard and media hygiene checks
• Support Associate Managers with Pacing tasks
• Screenshot decks (on applicable brands or input mock links into SS for IMC & MS&P visibility Owning creative specifications on messaging grid for planning and execution Transfer Messaging Grids to Traffic Sheets for all channels on a brand Ownership of campaign execution documents while ensuring specific inputs are complete and accurate.
• Responsible for sharing the document with external parties and making sure it is saved and organized.
• Supporting Sr. Managers in ensuring JBPs are updated with forecasts and pacing throughout the month and quarter.
• Ensuring that added value trackers are also consistently updated.
• Own updating the Weekly newsletter with industry trends.
• Assist in campaign builds/creative swaps, inclusive of owning taxonomy sheets.
• Ensure App reporting is up to date and inclusive of most recent data.
• Confirm brand lift study inputs are received and properly launched.
• Having action items and communication with Demand Generation team because of reporting insights to ensure Media is being continuously optimized.
• Send through Weekly Biddable Highlights to brand and other Demand Gen teams.
• Monitor and flag Double Verify incidents to ensure brand safety and suitability are up to standard.

Specific Channel Requests

• Adthena Reporting- Search
• Doubleverify Site lists- Prog

Requirements

4 year Degree in Marketing or related field

About the Company

Inspire is a multi-brand restaurant company whose portfolio includes more than 33,300 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide. We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple - it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences. Inspire is a multi-brand restaurant company whose portfolio includes more than 33,400 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants across 55 global markets. In an industry facing increasing disruption, our leaders saw an opportunity to build a restaurant company unlike any other - one that brings together differentiated yet complementary brands and aims to make them stronger than they would be on their own. Found inherently in the purposes of our family of brands, we identified a common thread between our restaurants - the capacity to inspire. From guest experience to career development to community well-being, Inspire plays a role in the lives of millions of people every day. Our brands are diverse, distinctive, and fan favorites. In a sense, you could say we seek those who provide something different than the norm.