Bag Product Leader: Strategy, Growth & Launch

BW Converting; St. Louis (MO); On-site; USD 120,000 - 180,000; Full time

Job summary

BW Converting is seeking a Product Line Manager – Bag to own strategy, lifecycle management, and financial performance for the Bag product portfolio including Hudson-Sharp. You’ll partner across Engineering, Sales, Marketing, Operations, and Supply Chain to drive profitable growth and market share.

The role reports to the Senior Director of Product Management & Strategic Marketing and requires 5+ years in product management within capital equipment or industrial manufacturing, with strong P&L

Qualifications

• {"Sentences":["Bachelor's degree in Business, Engineering, Marketing, or related field."}
• "5+ years of Product Management or Product Development experience in capital equipment or industrial manufacturing."
• "Proven success launching new products and managing product portfolios."
• "Strong financial, strategic, and analytical skills with P&L experience."
• "Excellent communication, leadership, and cross-functional collaboration skills."
• "Flexible packaging or bag/pouch industry experience preferred."
• "Ability to travel internationally."

Responsibilities

• Develop and execute product lifecycle and multi-generation product strategies.
• Lead new product development (NPD), product launches, and portfolio management initiatives.
• Analyze market trends, customer needs, and competitive activity to identify growth opportunities.
• Develop go-to-market strategies, product positioning, pricing, and sales enablement tools.
• Drive revenue growth, profitability, market share, and product vitality goals.
• Partner with Sales, Marketing, Engineering, and Operations to execute strategic initiatives.
• Manage product line forecasting, pricing, and P&L performance.
• Build strong relationships with customers, channel partners, and key stakeholders while serving as the voice of the customer.

Skills

Leadership

Cross-functional collaboration

Strategic thinking

Financial analysis

Education

Bachelor's degree in Business, Engineering, Marketing, or related field

Tools

P&L experience

Job description

BW Converting is seeking a Product Line Manager – Bag to own strategy, lifecycle management, and financial performance for the Bag product portfolio including Hudson-Sharp. You’ll partner across Engineering, Sales, Marketing, Operations, and Supply Chain to drive profitable growth and market share.

The role reports to the Senior Director of Product Management & Strategic Marketing and requires 5+ years in product management within capital equipment or industrial manufacturing, with strong P&L