B2B Social Media Specialist — Paid & Organic, Equity Eligible

Supermicro; San Jose (CA); On-site; USD 73,000 - 90,000; Full time

Job summary

Supermicro in San Jose is seeking a junior-to-mid-level B2B social media generalist (2-4+ years) to support paid social campaigns, manage organic social, and produce the creative assets across LinkedIn, X, Reddit, Meta, and YouTube. Proficiency in Adobe CC or Canva/Figma, LinkedIn and Meta Ads Manager, and HubSpot email experience is required.

This hands-on role emphasizes copywriting, storytelling, and timely delivery of assets.

Qualifications

• 2-4+ years of experience in social media, digital marketing, or content creation.
• Proficiency in design/editing tools such as Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects) and/or Canva and Figma.
• Hands-on experience with paid social platforms (LinkedIn Campaign Manager, Meta Ads Manager; X and Reddit Ads a plus).
• Experience building and sending emails in HubSpot or a similar marketing automation platform.
• Strong copywriting and storytelling skills, with attention to detail and brand consistency.
• Solid understanding of social media metrics, A/B testing, and performance reporting.
• Ability to turn around high-quality assets quickly in a fast-paced environment.
• Excellent communication skills and ability to collaborate with cross-functional and creative teams.
• Ability to manage multiple projects and priorities simultaneously.

Responsibilities

• Paid Social Support: Support the setup, launch, and QA of paid social campaigns, including ad copy, creative, and audience targeting.
• Run creative testing (copy, visuals, formats, CTAs) and recommend iterations based on performance.
• Monitor campaign performance and flag creative fatigue, underperforming ads, and optimization opportunities.
• Help manage campaign trafficking, naming conventions, and UTM tracking.
• Organic Social Management: Plan, write, and schedule organic content across company channels in line with the content calendar.
• Adapt company news, product launches, events, and thought leadership into engaging, platform-native posts.
• Monitor community engagement, respond to comments and mentions, and escalate issues as needed.
• Track channel performance and provide regular reporting on reach, engagement, and follower growth.
• Stay current on platform updates, trends, and best practices, and apply them to our content approach.
• Creative Asset Production: Create, edit, and adapt static, video, and carousel assets for paid and organic social campaigns.
• Resize and repurpose existing creative across platforms (LinkedIn, X, Reddit, Meta, YouTube) and ad formats.
• Edit short-form and long form videos, animated graphics, and event/webinar clips to support campaign launches.
• Partner with the in-house creative team on briefs, brand guidelines, and approvals, and handle fast-turn and lower-complexity requests independently.
• Maintain an organized library of templates, creative assets, and brand-compliant resources for the digital team.

Skills

Copywriting

Communication

Project management

Storytelling

Tools

Adobe Creative Cloud

Canva

Figma

LinkedIn Campaign Manager

Meta Ads Manager

HubSpot

X Ads

Reddit Ads

Job description

Supermicro in San Jose is seeking a junior-to-mid-level B2B social media generalist (2-4+ years) to support paid social campaigns, manage organic social, and produce the creative assets across LinkedIn, X, Reddit, Meta, and YouTube. Proficiency in Adobe CC or Canva/Figma, LinkedIn and Meta Ads Manager, and HubSpot email experience is required.

This hands-on role emphasizes copywriting, storytelling, and timely delivery of assets.