B2B Social Media Strategist: LinkedIn & Execs

Firebrand Communications; San Francisco (CA); Hybrid; USD 55,000 - 90,000; Full time

Benefits offered by this job

20 days vacation

Health, dental and vision care

Company 401(k) with 3% non-elective

Job summary

Firebrand Communications is seeking a Social Media Specialist to run organic and paid LinkedIn programs for B2B tech clients and senior executives. This role suits a junior marketer who can transform executive expertise into a credible voice, expanding reach and pipeline.

You will craft compelling content, edit with precision, and use AI tools to scale while preserving brand voice. You’ll collaborate across PR, SEO, social, and paid media for integrated campaigns.

Qualifications

• 2–4 years of social media experience in B2B tech, with LinkedIn focus.
• Experience managing LinkedIn for executives and company pages; portfolio samples.
• Hands-on LinkedIn Campaign Manager and reporting experience.
• Familiarity with AI for content creation and editing.
• Ability to adapt to fast-paced startup environments and multiple clients.
• Clear, persuasive communication of strategy to clients and executives.

Responsibilities

• Develop organic LinkedIn strategies for multiple client pages, including calendar planning and content creation.
• Own social strategy for executives, profile optimization, and voice development.
• Create sharp copy for posts, carousels, ads, and newsletters; edit drafts for brand voice.
• Leverage AI tools to ideate, draft, edit, and repurpose content at scale while ensuring quality.
• Plan and optimize LinkedIn Ads campaigns, including targeting and budget pacing.
• Identify and vet B2B influencers; manage outreach and partnerships.
• Manage scheduling, publishing, social listening and analytics across platforms.
• Present strategies and performance results to clients and executives clearly.
• Produce regular performance reports translating reach, engagement, and pipeline influence into insights.

Skills

LinkedIn ads

B2B tech marketing

Content writing

AI tooling fluency

Education

Bachelor's degree

Tools

HubSpot

Hootsuite

Sprout Social

Taplio

Job description

Firebrand Communications is seeking a Social Media Specialist to run organic and paid LinkedIn programs for B2B tech clients and senior executives. This role suits a junior marketer who can transform executive expertise into a credible voice, expanding reach and pipeline.

You will craft compelling content, edit with precision, and use AI tools to scale while preserving brand voice. You’ll collaborate across PR, SEO, social, and paid media for integrated campaigns.