B2B SaaS Campaign Lead — Integrated Growth

Smokeball; Chicago (IL); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Vacation days

Wellness stipend

401(k) match

Office snacks

Job summary

Smokeball in Chicago, IL is seeking a Campaign Manager to own the planning and execution of integrated marketing campaigns across channels, driving pipeline and engaging prospects. This hands-on role partners with Integrated Marketing, Sales, Product Marketing, Content, and Marketing Operations to bring campaigns from brief through launch and reporting.

The ideal candidate has 3–5+ years of B2B/SaaS marketing experience, strong project management, and hands-on experience with marketing

Qualifications

• 3–5+ years B2B and/or SaaS marketing experience with hands-on experience planning and executing integrated campaigns.
• Hands-on experience with marketing automation platforms and email campaign execution.

Responsibilities

• Own the creation and execution of integrated campaigns across brand, product, competitive, evergreen, and specialty campaigns.
• Manage the campaign calendar, timelines, and cross-functional workflows to ensure campaigns launch on time and work together across channels.
• Partner closely with Sales and the inbound team to align campaigns to sales priorities, coordinate follow-up, and turn marketing engagement into pipeline.
• Build, QA, schedule, and deploy email campaigns and nurture tracks using marketing automation tools (e.g., Pardot, Hubspot, Marketo) and related marketing technology.
• Support ABM, product launches, and event activation campaigns, coordinating audiences, messaging, assets, and Sales follow-up.
• Track and report on campaign performance, using engagement, conversion, and pipeline data to optimize programs and improve future campaigns.

Skills

B2B SaaS marketing

Project management

Marketing automation

Sales alignment

Attention to detail

Data-driven decision making

AI-forward mindset

Tools

Pardot

HubSpot

Marketo

Salesforce

Clay

ChurnZero

ClickUp

Job description

Smokeball in Chicago, IL is seeking a Campaign Manager to own the planning and execution of integrated marketing campaigns across channels, driving pipeline and engaging prospects. This hands-on role partners with Integrated Marketing, Sales, Product Marketing, Content, and Marketing Operations to bring campaigns from brief through launch and reporting.

The ideal candidate has 3–5+ years of B2B/SaaS marketing experience, strong project management, and hands-on experience with marketing