B2B Media Relations Strategist — Hybrid

rbbcommunications; Coral Gables (FL); Hybrid; USD 70,000 - 95,000; Full time

Job summary

rbb Communications is seeking a Senior Account Executive specializing in B2B earned media relations in South Florida. The role focuses on securing top-tier placements across local and national business media and trade outlets, while managing client-facing activities across multiple accounts.

The candidate should have 4–5 years of PR agency experience, a Bachelor’s degree or higher, and strong Microsoft Office skills; Spanish is a plus. Hybrid work model in Miami/FT. Lauderdale area.

Qualifications

• 4–5 years of PR agency experience (B2B focus).
• Bachelor’s Degree or higher.
• Proficient in Microsoft Office (PowerPoint, Excel, Word, Outlook).
• Spanish speaking/writing is a plus.

Responsibilities

• Persuasively develops pitches, writes releases and advisories; secures top-tier media placements.
• Translate client information into strategic media angles.
• Drive proactive media strategy for clients.
• Form strong media relationships; share leads and contacts with team.
• Provide regular updates to clients on media activity and initiatives.
• Mentor and support teammates; ensure organized client and media activities.

Skills

PR

B2B media relations

Spanish language

Microsoft Office

Education

Bachelor’s Degree or higher

Job description

rbb Communications is seeking a Senior Account Executive specializing in B2B earned media relations in South Florida. The role focuses on securing top-tier placements across local and national business media and trade outlets, while managing client-facing activities across multiple accounts.

The candidate should have 4–5 years of PR agency experience, a Bachelor’s degree or higher, and strong Microsoft Office skills; Spanish is a plus. Hybrid work model in Miami/FT. Lauderdale area.