B2B Marketing Specialist — Remote, HubSpot & Events

Clasp; United States; A distancia; USD 80.000 - 95.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Cash compensation & equity

Health benefits

401(k) matching

Flexible PTO

Growth opportunities

Descripción de la vacante

Clasp is seeking a B2B Marketing Specialist to execute hands-on marketing for Clasp Talent. You’ll craft content for HR and talent leaders, run events, and manage high-performing HubSpot campaigns, using AI tools to increase output without sacrificing quality.

You won’t set strategy, but you’ll translate direction into polished, on-brand work. The role is remote (EST or CST) with up to 20% travel for team time and events.

Formación

• 2-4 years of marketing experience in a specialist, coordinator, or associate role.
• Ability to produce polished, on-brand content in both design and copy.
• Highly organized, detail-oriented, and self-sufficient.
• Daily, hands-on user of AI tools in your work.
• Comfortable with up to 20% travel for team time and occasional event coverage.
• HubSpot familiarity and event management experience are a plus; we\'ll train you.
• Startup experience is a plus, if you bring high agency and flexibility.
• A background in HR tech, talent, or healthcare workforce is a plus.

Responsabilidades

• Produce polished, on-brand content for a senior employer audience, including one-pagers, decks, ads, webinar slides, social graphics, emails, and landing page copy
• Coordinate paid campaigns and build sales enablement materials that help our sales team generate and close employer demand
• Own event logistics end to end for conferences and employer-facing events, including vendor coordination, shipping, registration, memberships, and sponsorships, all coordinated remotely, and keep attendees informed and set up for success
• Build, QA, and launch HubSpot campaigns, emails, and landing pages; manage lists, UTMs, and tracking; and keep CRM data clean
• Use AI tools daily to create content, light design, and copy faster and more independently, while keeping quality and brand from drifting
• Build and maintain repeatable checklists and SOPs so events and campaigns run smoothly every time
• Partner with sales, website, and outside vendors or firms to keep deliverables moving and stakeholders informed
• Manage day-to-day projects with our PR firm on press and content initiatives
• Support our content and thought‑leadership pipeline on workforce and talent topics

Conocimientos

Content creation

Project management

AI tooling

Organizational skills

Herramientas

HubSpot

CRM tools

Descripción del empleo

Clasp is seeking a B2B Marketing Specialist to execute hands-on marketing for Clasp Talent. You’ll craft content for HR and talent leaders, run events, and manage high-performing HubSpot campaigns, using AI tools to increase output without sacrificing quality.

You won’t set strategy, but you’ll translate direction into polished, on-brand work. The role is remote (EST or CST) with up to 20% travel for team time and events.