B2B Marketing Manager: Integrated Campaigns & Growth

Wesco

Pittsburgh (Allegheny County)

On-site

USD 94,000 - 160,000

Full time

14 days+
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Job summary

Wesco is seeking a Manager – Marketing to own planning and execution of integrated programs for assigned business units, translating strategies into campaigns that drive awareness and demand. You will collaborate with Sales and cross-functional stakeholders, manage timelines and resources, and coach the team to deliver high-quality, on-time outcomes.

Your role requires experience in B2B marketing, strong project management, and an analytical mindset to interpret performance data and evolving

Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or related field or equivalent education and experience required.
  • Masters degree in Marketing, Communications, Business, or related field preferred.
  • 6+ years of progressive marketing experience.
  • Experience executing integrated campaigns with measurable results.
  • Experience collaborating with Sales and cross‑functional partners in a B2B environment.

Responsibilities

  • Owns execution of integrated marketing programs across customer engagement, sales enablement, demand generation, and market awareness.
  • Implements marketing plans and manages activities, timelines, and deliverables.
  • Develops and executes campaigns with cross functional partners and marketing leadership.
  • Interprets data to identify opportunities and optimize programs.
  • Manages project workflows, agencies, and internal resources for on time and on budget delivery.
  • Tracks results and shares best practices and recommendations.
  • Coaches and supports team members and maintains execution discipline.

Skills

Integrated marketing campaigns
Project management
Data analysis
Cross‑functional collaboration
Strategic thinking

Education

Bachelor's degree in Marketing/related field
Master's degree in Marketing/related field

Job description

Wesco is seeking a Manager – Marketing to own planning and execution of integrated programs for assigned business units, translating strategies into campaigns that drive awareness and demand. You will collaborate with Sales and cross-functional stakeholders, manage timelines and resources, and coach the team to deliver high-quality, on-time outcomes.

Your role requires experience in B2B marketing, strong project management, and an analytical mindset to interpret performance data and evolving

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