B2B Marketing Intern: Lead Gen & Outreach (Part‑Time)

Storm Reply; Michigan; On-site; USD 34,000 - 48,000; Part time

Job summary

Concept Reply, part of the Reply Network, is hiring a part-time Marketing Intern (up to 30 hours/week) to build our pipeline of qualified leads from Michigan. You will research target accounts, identify decision-makers, and run email and LinkedIn outreach that turns cold contacts into conversations.

The leads you generate go to our marketing team and partners as new business opportunities, with training and mentorship in a fast-paced B2B tech environment.

Qualifications

• Currently pursuing or recently completed degree in marketing, business, or related field.
• Strong writing and communication skills, especially for short-form emails/messages.
• Comfort with research and detail-oriented data work.
• Self-motivated and organized, able to manage several campaigns simultaneously.
• Curiosity about B2B sales, technology and how companies buy.

Responsibilities

• Find the right leads by researching target industries and accounts and identify decision-makers using Apollo.io, LinkedIn Sales Navigator, and other prospecting tools.
• Qualify and enrich contacts, verify emails, fill in company and role details, and score leads against criteria.
• Build and run email campaigns; write personalized outreach sequences; run A/B tests on subject lines and messaging; manage follow-ups in Apollo.io and HubSpot.
• Support LinkedIn outreach; plan and run campaigns including connection requests, InMail, and engagement with prospects' content.
• Keep the CRM clean by logging every lead, touchpoint, and response in HubSpot for accurate pipeline view.
• Hand off qualified leads with context for marketing team and partners.
• Report on results; track open, reply, and meeting rates and suggest changes.

Skills

Persuasive writing

Research/data analysis

Organization

B2B sales curiosity

Education

Currently pursuing or recently completed degree in marketing/business/communications

Tools

Apollo.io

HubSpot

LinkedIn Sales Navigator

Job description

Concept Reply, part of the Reply Network, is hiring a part-time Marketing Intern (up to 30 hours/week) to build our pipeline of qualified leads from Michigan. You will research target accounts, identify decision-makers, and run email and LinkedIn outreach that turns cold contacts into conversations.

The leads you generate go to our marketing team and partners as new business opportunities, with training and mentorship in a fast-paced B2B tech environment.