B2B Growth Strategy & Activation Lead

Kepler-Group; Chicago (IL); Hybrid; USD 95,000 - 116,000; Full time

Benefits offered by this job

Healthcare/Dental/Vision

Unlimited PTO

401k Contributions

Wellness Stipend

Annual Tuition Stipend

Job summary

Kepler is seeking a Manager, Strategy & Activation to lead key client relationships and craft integrated performance marketing and ABM strategies. You will deeply understand client challenges, goals, target accounts, and audiences, serving as the trusted strategic partner with excellent communication and analytical skills.

You will oversee campaigns across Paid Social, Display, Paid Search, and Online Video, driving measurable business outcomes while mentoring a small team and contributing to

Qualifications

• 3–5+ years of experience in digital media planning, activation, performance marketing, and/or ABM.
• Hands-on experience across Paid Social, Programmatic/Display, Paid Search, and digital campaign management platforms.
• Experience developing and executing B2B marketing strategies across account and audience targeting, segmentation, personalization, and multichannel activation.

Responsibilities

• Serve as a strategic lead across digital performance channels (Paid Social, Programmatic/Display, Paid Search, Online Video).
• Develop and execute integrated B2B and ABM strategies aligned to client objectives and target accounts.
• Act as primary point of contact for assigned clients; manage communication and client relationships.

Skills

Strategic leadership

B2B marketing

ABM

Digital performance marketing

Analytics

Client management

Tools

Google Ads

Meta Ads Manager

LinkedIn Campaign Manager

TikTok Ads

SA360

DV360

The Trade Desk

Job description

Kepler is seeking a Manager, Strategy & Activation to lead key client relationships and craft integrated performance marketing and ABM strategies. You will deeply understand client challenges, goals, target accounts, and audiences, serving as the trusted strategic partner with excellent communication and analytical skills.

You will oversee campaigns across Paid Social, Display, Paid Search, and Online Video, driving measurable business outcomes while mentoring a small team and contributing to