B2B Growth Marketing Manager: Brand, Demand & GTM

Xecutive Recruitment Inc.; Toledo (OH); On-site; USD 120,000 - 150,000; Full time

Job summary

Xecutive Recruitment Inc. in Toledo, OH, seeks a Marketing Manager to lead brand, demand generation, and go-to-market execution for a growing B2B organization. You will own integrated marketing across digital, content, events, and sales enablement.

You will partner with sales and leadership to drive awareness, inbound pipeline, and measurable growth, manage the marketing budget, and optimize campaigns. Travel ~10% and collaborate cross-functionally to support launches.

Qualifications

• 5+ years in B2B marketing
• Experience with integrated campaigns and trade shows
• Strong cross-functional collaboration and communication

Responsibilities

• Lead integrated marketing plans across digital, content, events
• Own brand positioning and messaging consistency
• Plan and manage trade shows and events
• Collaborate with sales on lead generation and enablement
• Manage website, digital channels, marketing technology, and SEO
• Drive online lead generation and campaign ROI
• Support market research and competitive intelligence
• Support product launches with messaging and enablement materials
• Manage relationships with agencies and vendors
• Track and report marketing performance and budget usage
• Travel approximately 10% as needed

Skills

Integrated campaigns

Project management

Cross-functional collaboration

Communication skills

Digital marketing tools

Education

Bachelor's in Marketing

Tools

Website CMS

Marketing automation

Analytics tools

CRM tools

Job description

Xecutive Recruitment Inc. in Toledo, OH, seeks a Marketing Manager to lead brand, demand generation, and go-to-market execution for a growing B2B organization. You will own integrated marketing across digital, content, events, and sales enablement.

You will partner with sales and leadership to drive awareness, inbound pipeline, and measurable growth, manage the marketing budget, and optimize campaigns. Travel ~10% and collaborate cross-functionally to support launches.