B2B Field Marketing Lead - Outbound Growth

VTEX

New York (NY)

On-site

USD 90,000 - 150,000

Full time

2 days ago

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Job summary

VTEX is seeking a Lead Field Marketing Specialist - Business Development (B2B) to generate qualified pipeline through strategic outbound prospecting and strong relationship development in Manhattan, NY. This hunter role targets manufacturers, distributors, wholesalers, and enterprises, focusing on digital commerce modernization and B2B purchasing improvements.

You will identify opportunities across complex buying processes, coordinate with sales and ecosystem partners, and travel locally and

Qualifications

5+ years in business development, outbound sales, or pipeline generation in B2B environments, preferably software/SaaS.
Proven track record of meeting KPIs for outbound activity, meetings, and pipeline.
Ability to navigate enterprise accounts and engage multiple decision-makers.

Responsibilities

Own outbound prospecting to generate qualified opportunities for VTEX's B2B platform.
Identify target accounts and stakeholders, and develop account penetration strategies.
Execute high-quality outbound outreach via phone, email, LinkedIn, events, and referrals.
Personalize messaging based on industry challenges and account research.
Identify opportunities around B2B purchasing processes, pricing, ERP integrations, and modernization.
Build momentum through consistent follow-up and relationship development.
Monitor market signals and engage prospects at the right time.
Support event-related BD efforts and travel 30–40% as needed.