B2B Event Marketing Lead: High-Impact Trade Shows & ABM

Voltage Llc; Chapel Hill (NC); On-site; USD 60,000 - 80,000; Full time

Job summary

Voltage Llc is seeking a high-energy Event Marketing Specialist to join the marketing team in Chapel Hill, North Carolina. This role integrates with our B2B sales strategy, focusing on creating impactful experiences through events like trade shows and client engagements. Candidates should have 3-5 years in B2B event marketing, experience in both ATL and BTL programs, and the ability to market technical products. The position requires coordinating logistics, managing budgets, and ensuring high-quality execution of marketing events.

Qualifications

• 3-5 years in B2B event marketing or field marketing.
• Proven experience running ATL and BTL marketing programs.
• Experience marketing a physical hardware product to technical buyers.

Responsibilities

• Own the annual event calendar and budget.
• Develop and execute marketing plans for each event.
• Manage onsite event operations and logistics.

Skills

B2B event marketing

CRM systems (Salesforce)

Email marketing platforms (HubSpot, Mailchimp)

Event logistics management

Tools

Salesforce

HubSpot

Mailchimp

Marketo

Job description

Voltage Llc is seeking a high-energy Event Marketing Specialist to join the marketing team in Chapel Hill, North Carolina. This role integrates with our B2B sales strategy, focusing on creating impactful experiences through events like trade shows and client engagements. Candidates should have 3-5 years in B2B event marketing, experience in both ATL and BTL programs, and the ability to market technical products. The position requires coordinating logistics, managing budgets, and ensuring high-quality execution of marketing events.