B2B Digital Media Planner - Remote

Wpromote; United States; Remote; USD 70,000 - 80,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

Extended Holiday break (Winter)

Flexible schedules

Work from anywhere options*

100% paid parental leave

401(k) matching

Medical, Dental, Vision, Life, Pet ins

Sponsored life insurance

Short Term Disability insurance

Annual Class Pass credits

Job summary

Wpromote is seeking a Digital Media Planner (Direct IO - B2B) to own publisher direct and partner media for a leading financial software account. You’ll lead relationships, RFPs, negotiations, and ensure partners meet performance standards in a fast-moving environment.

You will collaborate with a B2B team of strategists, analysts, and coordinators and report on campaign performance, sharing insights across channels. Remote-first culture with office hubs in LA, Chicago, and NYC.

Qualifications

• Experience planning direct publisher media and/or programmatic campaigns.
• Experience managing vendor and publisher relationships including RFPs and negotiations.
• Experience developing, optimizing, analyzing, and reporting on paid campaigns across KPIs.

Responsibilities

• Plan direct partner media for always-on, seasonal, and ad hoc campaigns.
• Manage day-to-day partner relationships and requirements.
• Communicate performance updates and recommendations to the client.
• Collaborate with Data Intelligence on reporting and automation needs.
• Coordinate creative between media partners and client teams.

Skills

Media planning

Vendor management

RFPs

Campaign analytics

Budget management

Communication

Time management

Education

Bachelor’s degree in Marketing/Communications or related field

Job description

Wpromote is seeking a Digital Media Planner (Direct IO - B2B) to own publisher direct and partner media for a leading financial software account. You’ll lead relationships, RFPs, negotiations, and ensure partners meet performance standards in a fast-moving environment.

You will collaborate with a B2B team of strategists, analysts, and coordinators and report on campaign performance, sharing insights across channels. Remote-first culture with office hubs in LA, Chicago, and NYC.