B2B Digital Marketing Lead

CiviTronix; Maryland; On-site; USD 60,000 - 85,000; Full time

Job summary

A leading digital marketing firm seeks a Digital Marketing Specialist to enhance its online presence. The role involves developing and optimizing marketing campaigns, producing engaging content for various platforms, and managing social media. Candidates should have 2+ years of digital marketing experience and a Bachelor's degree in a related field. Familiarity with SEO and analytics tools is required. This position offers a dynamic opportunity to drive brand awareness and engage clients effectively.

Qualifications

• 2+ years of experience in digital marketing, preferably within an engineering, B2B, or technical services environment.
• Proven experience with SEO, paid advertising, content creation, and email marketing.
• Strong writing and editing skills.

Responsibilities

• Develop, implement, and optimize digital marketing strategies to promote services.
• Create engaging content for digital platforms including website, social media, and email newsletters.
• Manage and grow social media presence across platforms.

Skills

Digital marketing principles

Content creation

SEO

PPC

Social media strategies

Project management

Analytics

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Google Analytics

Hootsuite

WordPress

Job description

A leading digital marketing firm seeks a Digital Marketing Specialist to enhance its online presence. The role involves developing and optimizing marketing campaigns, producing engaging content for various platforms, and managing social media. Candidates should have 2+ years of digital marketing experience and a Bachelor's degree in a related field. Familiarity with SEO and analytics tools is required. This position offers a dynamic opportunity to drive brand awareness and engage clients effectively.