B2B Content & Social Growth Lead

Flip CX, Inc.; California; On-site; USD 95,000 - 125,000; Full time

Benefits offered by this job

Comprehensive healthcare

Unlimited vacation

Equity eligibility

On-site at LA office (5 days/week)

Job summary

Flip CX, Inc. is seeking a nimble Marketing Specialist to drive our B2B social media and paid LinkedIn campaigns. You will own content, build case studies from client interviews, and work with the team to optimize SEO and AEO while supporting events and product storytelling.

You will collaborate with Communications, Growth Marketing, and Video Marketing to expand our reach on LinkedIn, industry outlets, and the company website. This is a hands-on role for a fast-growing startup.

Qualifications

• 3+ years in B2B social media and content marketing with startup budgets.
• Proven ability to run LinkedIn campaigns with targeting, testing and reporting.
• Experience with AEO/SEO and website content optimization including HubSpot.
• Experience organizing and managing events and client engagements.

Responsibilities

• Manage LinkedIn as the primary channel for reaching a B2B audience and talent attraction.
• Plan, track, and report paid marketing budgets across channels.
• Coordinate paid, earned, and organic outreach with PR to boost awareness and SEO/AEO.
• Interview clients and convert case studies into posts and articles.
• Publish content across LinkedIn and the website; support redesign copy.
• Collaborate with marketing, sales, and support; assist events and gifting.

Skills

B2B social media

Paid LinkedIn campaigns

SEO/AEO

Event management

Storytelling/writing

AI in marketing

Project management

Tools

HubSpot

Adobe Creative Suite

Canva

Job description

Flip CX, Inc. is seeking a nimble Marketing Specialist to drive our B2B social media and paid LinkedIn campaigns. You will own content, build case studies from client interviews, and work with the team to optimize SEO and AEO while supporting events and product storytelling.

You will collaborate with Communications, Growth Marketing, and Video Marketing to expand our reach on LinkedIn, industry outlets, and the company website. This is a hands-on role for a fast-growing startup.