AVP, Marketing — Skincare Growth Leader (Hybrid)

L'Oreal USA, Inc; New York (NY); Hybrid; USD 147.000 - 213.000; Vollzeit

Benefits dieser Stelle

Medical, dental, and vision coverage

401(k) retirement plan

Paid parental leave

Zusammenfassung

L'Oréal USA, Inc. seeks an AVP to lead Facial Skincare for CeraVe and Vichy in the US, owning the strategic vision, go-to-market, and growth of a $380M+ sell-out business.

You will partner with trade marketing and commercial teams to shape brand strategy for Amazon and Ulta, directing three direct reports and multiple cross-functional teams. You will manage budgeted brand plans, leverage consumer insights, and drive profitable growth while maintaining strong leadership and talent development

Qualifikationen

• 7-10+ years of progressive Consumer Packaged Goods (CPG) or related marketing and brand management experience.
• Brand leadership with P&L accountability.
• Experience building omnichannel activation and consumer-centric marketing programs.
• Strong communication and leadership across cross-functional teams.

Aufgaben

• Direct the development and implementation of brand marketing plans and budgets to achieve category volume, profit, and spending objectives.
• Lead cross-functional teams to execute brand initiatives and ensure strategy is communicated across functions.
• Manage A&P expense line of the P&L for franchise budgets and oversee team requests.
• Partner with trade marketing and commercial teams to shape strategy for national retailers.

Kenntnisse

CPG marketing

Brand management

P&L accountability

Digital marketing

Omnichannel activation

Budget management

Communication

Leadership

Ausbildung

Bachelor's degree in Marketing/Business or related field

Jobbeschreibung

L'Oréal USA, Inc. seeks an AVP to lead Facial Skincare for CeraVe and Vichy in the US, owning the strategic vision, go-to-market, and growth of a $380M+ sell-out business.

You will partner with trade marketing and commercial teams to shape brand strategy for Amazon and Ulta, directing three direct reports and multiple cross-functional teams. You will manage budgeted brand plans, leverage consumer insights, and drive profitable growth while maintaining strong leadership and talent development