AVP, Digital Acquisition & Consumer Engagement

MaziCTools; United States; Remote; USD 90,000 - 155,000; Full time

Job summary

Synchrony is seeking an AVP, Consumer Engagement - Digital Acquisition Marketing for the Verizon portfolio. You will lead digital acquisition strategies across partner channels, implement a test-and-learn curriculum, and work closely with the client marketing team to drive aggressive new account growth.

This remote role offers flexibility with occasional office engagement and up to 10% travel. The ideal candidate has 9+ years in digital marketing, strong analytics, and experience with Workfront

Qualifications

• Bachelor's degree or equivalent; 9+ years in digital marketing.
• Experience managing large, interdependent projects and campaigns.
• Strong analytics and ability to translate data into actions.

Responsibilities

• Develop and execute digital acquisition strategy across partner channels.
• Lead A/B testing, segmentation, and personalization to lift response.
• Ensure compliance with policies and manage risk reviews.
• Coordinate Workfront processes and project reviews.

Skills

Digital marketing

Analytics

Project management

Stakeholder collaboration

Education

Bachelor's degree

Tools

Workfront

Job description

Synchrony is seeking an AVP, Consumer Engagement - Digital Acquisition Marketing for the Verizon portfolio. You will lead digital acquisition strategies across partner channels, implement a test-and-learn curriculum, and work closely with the client marketing team to drive aggressive new account growth.

This remote role offers flexibility with occasional office engagement and up to 10% travel. The ideal candidate has 9+ years in digital marketing, strong analytics, and experience with Workfront