AV/SI Channel Growth Leader - North America

GN North America, LLC; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

GN North America, LLC is seeking an AV/SI Channel Manager to lead North American relationships with key partners including AVI-SPL, FORTE, and Diversified. The role drives go-to-market strategies, partner engagement, and revenue growth across Jabra’s AV/UC portfolio.

You will collaborate cross-functionally to accelerate pipeline and strengthen leadership alignment with SI partners in multiple market segments.

Qualifications

• 7+ years of channel sales, AV integration, UC collaboration, or strategic partner management experience.
• Experience managing relationships with large national AV/System Integrators.
• Strong executive communication and presentation skills.

Responsibilities

• Own and lead North America strategy and execution for AV/System Integrator partners.
• Develop annual business plans, growth strategies, and joint go-to-market initiatives with key SI partners.
• Build executive-level relationships within assigned partners across sales, engineering, procurement, services, and leadership teams.
• Position Jabra as a strategic collaboration vendor within partner organizations and customer opportunities.
• Drive alignment between national SI partners, regional sales teams, distribution, and alliance partners.
• Deliver revenue growth across Jabra audio and video collaboration portfolios.
• Identify and develop new pipeline opportunities within enterprise, SMB, education, healthcare, and government verticals.
• Increase video collaboration penetration within SI partner accounts.
• Drive partner-led demand generation activities including events, campaigns, workshops, demos, and executive briefings.
• Develop strategies to increase specification preference and inclusion in large AV projects and collaboration deployments.
• Lead partner enablement initiatives including sales training, technical education, and product positioning.
• Support partner sellers and solution architects in identifying competitive displacement opportunities and new use cases.
• Coordinate partner certifications, demo programs, and proof-of-concept activities.
• Ensure SI partners understand Jabra’s roadmap, positioning, programs, and competitive differentiation.
• Partner closely with regional CAMs, regional sales teams, marketing, alliances, operations, and distribution teams.
• Coordinate forecasting, inventory visibility, large project support, and escalation management.
• Provide market intelligence and competitive insights back to leadership and product teams.
• Collaborate with alliance partners such as Microsoft and Zoom to drive joint opportunities through SI channels.
• Maintain accurate forecasting and pipeline management within CRM systems.
• Conduct quarterly business reviews (QBRs) with assigned partners.
• Track and report against revenue targets, partner engagement metrics, pipeline growth, and strategic initiatives.
• Develop action plans to address gaps and accelerate performance.

Skills

Channel sales

AV integration

UC collaboration

Strategic partner management

Executive communication

Job description

GN North America, LLC is seeking an AV/SI Channel Manager to lead North American relationships with key partners including AVI-SPL, FORTE, and Diversified. The role drives go-to-market strategies, partner engagement, and revenue growth across Jabra’s AV/UC portfolio.

You will collaborate cross-functionally to accelerate pipeline and strengthen leadership alignment with SI partners in multiple market segments.