Automotive Social Media Lead - Content & Campaigns

Automotive Services Network; Florida; On-site; USD 25,000 - 29,000; Full time

Benefits offered by this job

401(k) matching

Health insurance

Vision insurance

Life insurance

Flexible spending account

Paid time off

Referral program

Associate discount

Job summary

Central Florida Marketing and Promotions for Holler-Classic Family of Dealerships seeks a Social Media Specialist to implement and manage campaigns across multiple dealerships and drive inbound traffic, leads and sales.

This is a full-time, in-person role offering benefits. The ideal candidate will have 1–3 years of social media experience, comfort on camera for Instagram Reels and TikTok, strong writing skills, and the ability to analyze campaigns and adapt strategies.

Qualifications

• 1–3 years of social media experience with examples of accounts managed
• Marketing degree welcomed but not required with relevant experience
• Comfortable being on camera for Instagram Reels and TikTok
• In-depth knowledge of social platforms and best practices
• Demonstrates creativity and immersion in social media
• Strong writing and verbal skills, with ability to communicate in video and text

Responsibilities

• Manage social media campaigns and day-to-day activities
• Develop relevant organic content to reach new customers
• Manage published content (images, video and written)
• Create content aligned with Buy Smart - Be Happy brand
• Engage with followers and respond to queries promptly
• Collaborate with marketing team for cross-promotions
• Plan events and promotions to support social efforts
• Design and manage social promotions and ad campaigns
• Produce reports showing ROI and recommendations
• Monitor online reviews and manage reputation

Skills

Social media

Content creation

Analytics

Copywriting

On-camera

Communication

Education

Marketing degree (welcomed)

Job description

Central Florida Marketing and Promotions for Holler-Classic Family of Dealerships seeks a Social Media Specialist to implement and manage campaigns across multiple dealerships and drive inbound traffic, leads and sales.

This is a full-time, in-person role offering benefits. The ideal candidate will have 1–3 years of social media experience, comfort on camera for Instagram Reels and TikTok, strong writing skills, and the ability to analyze campaigns and adapt strategies.