Audience Video Editor - YouTube & Show Rollouts

PVH (Tommy Hilfiger/Calvin Klein); New York (NY); On-site; USD 120,000 - 135,000; Full time

Job summary

The New York Times is seeking an Audience Editor, Shows to lead the rollout and analysis of our video and audio Shows across on-site and off-platform channels. This role focuses on developing YouTube-first video shows, optimizing headlines, descriptions, and metadata to boost searchability and reach.

You will analyze performance data, report regularly, and collaborate with editorial and audience teams to drive engagement while maintaining journalistic standards.

Qualifications

• 3+ years' experience in journalism or with a media company or other relevant organization, ideally with a proven track record and experience in audience engagement.
• Experience navigating YouTube and other mainstream social platforms, with a willingness to learn emerging platforms.
• Strong organizational and project management skills; able to balance competing deadlines and ensure smooth rollout of shows.
• Analytical skills with the ability to interpret video data into actionable feedback.
• Strong writing and editing skills, with the ability to quickly learn and apply The New York Times' style and editorial standards.
• Ability to write in an engaging, smart tone that feels native to each platform while consistent with The New York Times' voice.
• Experience working with video producers, journalists, or digital production teams.

Responsibilities

• Lead the rollout of shows across on-site and off-platform channels, coordinating with hosts, producers, video journalists, and visual designers.
• Optimize YouTube headlines, descriptions and metadata to improve searchability and discovery while maintaining editorial integrity.
• Collaborate with editorial and audience teams, including social, homepage, SEO, and newsletters, to ensure smooth rollout across platforms.
• Analyze data and audience signals, track show performance, and deliver daily, weekly, and monthly reports that highlight wins, weak episodes, and opportunities for improvement.
• Contribute to broader audience updates and presentations, surfacing performance wins, missed opportunities, and competitive context to share insights with teams across the newsroom.
• Conduct competitive research to identify trends and insights that can inform packaging and rollout of our own shows.
• Demonstrate support for our value of journalistic independence and our mission to seek the truth and help people understand the world.

Skills

Audience engagement

Analytical skills

Writing & editing

Project management

Tools

YouTube analytics

SEO tools

Social media analytics

Job description

The New York Times is seeking an Audience Editor, Shows to lead the rollout and analysis of our video and audio Shows across on-site and off-platform channels. This role focuses on developing YouTube-first video shows, optimizing headlines, descriptions, and metadata to boost searchability and reach.

You will analyze performance data, report regularly, and collaborate with editorial and audience teams to drive engagement while maintaining journalistic standards.