Audience Strategy Analyst (Fully Remote)

WNS; United States; Remote; USD 100,000 - 125,000; Full time

Job summary

WNS is seeking a data-driven professional in the United States to analyze customer and campaign data using advanced SQL and drive segmentation, personalization, and testing initiatives. The role partners with Analytics, Marketing, and Technology teams to deliver insights and impact.

Base salary ranges from $100,000 to $125,000 annually, reflecting experience and market norms in the U.S. This position emphasizes collaboration across departments and data-driven decision making.

Qualifications

• Proficient in SQL for data analysis.
• Experience analyzing customer and campaign data.
• Experience with segmentation, personalization, and testing initiatives.

Responsibilities

• Use advanced SQL to analyze customer and campaign data.
• Lead segmentation, personalization, and testing initiatives.
• Collaborate with Analytics, Marketing, and Technology teams.

Skills

Advanced SQL

Segmentation

Collaboration

Tools

SQL

Job description

• Collaborate with Analytics, Marketing, and Technology teams.

Key Responsibilities:

• Use advanced SQL to analyze customer and campaign data.
• Lead segmentation, personalization, and testing initiatives.
• Base salary $100K-$125K annually.

WNS

WNS, part of Capgemini, is an AI-powered leader in intelligent operations and transformation, serving over 700 clients across 10 industries. We have over 66,000 employees and 65 delivery centers across 13 countries, combining scale and expertise to create meaningful impact.