Audience Growth Specialist: Newsroom & Multi-Platform Discoveries

New York Post Group; Los Angeles (CA); On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

Comprehensive benefits package

Retirement and savings options

Emotional wellbeing programs

Job summary

A leading media organization in Los Angeles is seeking an Audience Development Specialist to enhance our audience optimization strategy. This role involves collaborating with cross-functional teams to ensure our journalism reaches a wider audience. Candidates must have 3–5 years of experience in SEO and platform optimization, and an understanding of multi-platform strategies across Google and social media. This position requires attention to detail and strong communication skills along with a willingness to report on-site five days a week.

Qualifications

• 3–5 years in SEO, audience development, or platform optimization.
• Experience in a newsroom or digital media environment is preferred.
• Ability to thrive in a fast-paced start-up environment.

Responsibilities

• Develop audience optimization strategies for various platforms.
• Conduct keyword and platform research to inform content gaps.
• Monitor performance metrics to adjust strategies and enhance engagement.

Skills

SEO expertise

Multi-platform optimization

Analytical tools proficiency

Interpersonal skills

Attention to detail

Tools

SEMrush

Google Trends

Google Search Console

Google Analytics

Job description

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