Audience Growth & Engagement Editor

Boston Globe Media; Boston (MA); Presencial; USD 36 000 - 52 000; Tempo integral

Resumo da oferta

Boston Globe Media Partners is seeking an experienced Audience Journalist to shape storytelling across platforms and grow reader engagement. The role involves collaborating with the newsroom, leveraging social media, and connecting with diverse communities to amplify reporting.

The ideal candidate has proven skills in managing large-brand social accounts, developing audience strategies, and analyzing metrics to drive growth.

Qualificações

• At least 2-4 years of experience as an audience journalist.
• Experience running social media accounts for a large brand or publication.
• Experience building and engaging with online communities.
• Excellent at writing social media copy and crafting a voice off-platform.
• Skilled at multitasking and juggling multiple, fast-moving storylines or long-term projects at once.
• A team player who thrives working in a group setting.

Responsabilidades

• Oversee and execute a social media strategy to amplify our journalism and deepen engagements with online communities.
• Develop strategies to build community with our digital subscriber base and engage users in two-way conversations on a variety of platforms.
• Work broadly across the newsroom with journalists in all departments, helping to elevate their reporting and connect them directly to readers.
• Actively participate in posting and managing existing social media accounts, and experiment with new ones.
• Explore opportunities with new tools, audience targeting, and new forms of storytelling.
• Liaise with partners outside the newsroom on a wide range of initiatives.
• Monitor analytics and help identify KPIs for growth and engagement.
• Help cultivate a team atmosphere and culture around our audience and community.
• Organize and facilitate a regular cadence of audience discussions with journalists on trending stories and topics.
• Analyze metrics for a variety of platforms and provide audience insights.

Conhecimentos

Audience journalist

Social media management

Community building

Social copywriting

Multitasking

Team player

Descrição da oferta de emprego

Boston Globe Media Partners is seeking an experienced Audience Journalist to shape storytelling across platforms and grow reader engagement. The role involves collaborating with the newsroom, leveraging social media, and connecting with diverse communities to amplify reporting.

The ideal candidate has proven skills in managing large-brand social accounts, developing audience strategies, and analyzing metrics to drive growth.