Audience Growth & Content Marketing Lead

Socket.dev; El Segundo (CA); On-site; USD 120,000 - 140,000; Full time

Job summary

The L.A. Times Studios, LLC is seeking a Senior Marketing Manager, Audience Growth & Content to lead integrated strategies across digital, social, email, print, streaming, events and emerging platforms.

You will manage budgets, teams, and partners, translate business priorities into actionable plans, optimize campaigns, and drive audience growth and engagement while aligning with revenue and brand goals.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field; 8+ years of progressive marketing experience.
• Experience leading complex multi-channel marketing strategies tied to measurable outcomes.
• Experience marketing content, branded content, events, and media products.
• Strong leadership, budgeting, and cross-functional collaboration.
• Proficiency with analytics, SEO, and modern marketing tech.

Responsibilities

• Develop integrated audience-growth and content-marketing strategies across multiple channels.
• Lead campaigns across Business, Lifestyle/Luxury, and other content categories.
• Translate insights into actionable plans with defined KPIs, timelines and budgets.
• Manage budgets, teams, and external partners; coordinate plans with stakeholders.

Skills

Audience growth

Content marketing

Cross-functional leadership

Budget management

Data analytics

Campaign optimization

AI tools

Education

Bachelor’s degree in Marketing

Tools

Google Analytics

CRM tools

Job description

The L.A. Times Studios, LLC is seeking a Senior Marketing Manager, Audience Growth & Content to lead integrated strategies across digital, social, email, print, streaming, events and emerging platforms.

You will manage budgets, teams, and partners, translate business priorities into actionable plans, optimize campaigns, and drive audience growth and engagement while aligning with revenue and brand goals.